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Building and scaling customer evidence programs
Sep 18, 2024
Podcast Episode
Building and Scaling Customer Evidence Programs
Sep 18, 2024
Podcast Episode

Latest Content

How to Make Sure Your Hard-Won Customer Evidence Gets Used
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Building and Scaling Customer Evidence Programs
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Building and scaling customer evidence programs
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UserEvidence Customer Testimonial: Netskope
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Scaling a Customer Advocacy Program as a Team of One
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Hi, my name is Cache and yes that is my real name. I build and manage customer engagement-driven marketing/business programs. What started as an initiative for customer participation in marketing and sales activities has grown over 8-years to be a much more impactful approach to business initiatives that utilizes customers to empower results. I have a unique mindset that allows me to think outside the box and come up with new and innovative ways to enrich the customer experience while creating the desired business outcome.

Word of mouth and peer testimony are powerful business-to-business (B2B) marketing tools, with social, mobile, and the steady move to subscription-based business models making advocacy all the more important. - Forrester

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