A modern marketer leveraging data, analytics, technology, design, and creativity to drive business results. Currently the SVP & Chief Marketing Officer at Dollar General Corporation, helping to deliver on the mission of Serving Others. Responsible for customer insights and branding, MarTech and digital marketing, personalization and engagement, digital product and commerce, and the DG Media Network. Charged with stewarding an unmistakably DG brand, inspiring customer engagement, and ultimately generating demand for the business. A fanatical former Marine, diehard Red Raider, irrational car guy, passionate father of three, and devoted husband.
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