Elsbeth Russell

Elsbeth Russell

LinkedIn

Latest Content

MessageGears MessageGears
Every cross-channel platform says it's "real time" – here's how to tell fact from fiction
Every cross-channel platform says it's "real time" – here's how to tell fact from fiction
Jun 18, 2024
Article
MessageGears MessageGears
How Chewy creates truly cross-channel campaigns with direct mail
How Chewy creates truly cross-channel campaigns with direct mail
May 23, 2024
Article
MessageGears MessageGears
Four steps to leaving SFMC for a direct connection to your Snowflake data warehouse
Four steps to leaving SFMC for a direct connection to your Snowflake data warehouse
May 17, 2024
Article
MessageGears MessageGears
CDP market confusion: How to find the solution you actually need
CDP market confusion: How to find the solution you actually need
May 13, 2024
Article
MessageGears MessageGears
3 common obstacles between brands and data maturity – and how GoDaddy came out on top
3 common obstacles between brands and data maturity – and how GoDaddy came out on top
Apr 09, 2024
Article
MessageGears MessageGears
4 reasons to do a live POC with MessageGears
4 reasons to do a live POC with MessageGears
Feb 15, 2024
Article
MessageGears MessageGears
Predictive AI trends for customer-obsessed brands in 2024
Predictive AI trends for customer-obsessed brands in 2024
Feb 06, 2024
Article
MessageGears MessageGears
Using AI to improve the customer experience
Using AI to improve the customer experience
Jan 30, 2024
Article
MessageGears MessageGears
Why CTOs love MessageGears
Why CTOs love MessageGears
Jan 10, 2024
Article
MessageGears MessageGears
A marketing mind shift: Challenging the status quo to elevate your work
A marketing mind shift: Challenging the status quo to elevate your work
Jan 02, 2024
Article

Articles

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Every cross-channel platform says it's "real time" – here's how to tell fact from fiction
Article
Every cross-channel platform says it's "real time" – here's how to tell fact from fiction
How Chewy creates truly cross-channel campaigns with direct mail
Article
How Chewy creates truly cross-channel campaigns with direct mail
Four steps to leaving SFMC for a direct connection to your Snowflake data warehouse
Article
Four steps to leaving SFMC for a direct connection to your Snowflake data warehouse
CDP market confusion: How to find the solution you actually need
Article
CDP market confusion: How to find the solution you actually need
3 common obstacles between brands and data maturity – and how GoDaddy came out on top
Article
3 common obstacles between brands and data maturity – and how GoDaddy came out on top
4 reasons to do a live POC with MessageGears
Article
4 reasons to do a live POC with MessageGears
Predictive AI trends for customer-obsessed brands in 2024
Article
Predictive AI trends for customer-obsessed brands in 2024
Using AI to improve the customer experience
Article
Using AI to improve the customer experience
Why CTOs love MessageGears
Article
Why CTOs love MessageGears
A marketing mind shift: Challenging the status quo to elevate your work
Article
A marketing mind shift: Challenging the status quo to elevate your work
Seven Email Re-engagement Tips to Win Back Your Audience Webinar Recap
Article
Seven Email Re-engagement Tips to Win Back Your Audience Webinar Recap
The ultimate email marketing checklist for error-free emails
Article
The ultimate email marketing checklist for error-free emails
Top ways to leverage AI for sophisticated marketing campaigns
Article
Top ways to leverage AI for sophisticated marketing campaigns
Customer winback email campaigns: Our favorite strategies & tips
Article
Customer winback email campaigns: Our favorite strategies & tips
Conference-Ready: Top Tips to Maximize Your Event Experience!
Article
Conference-Ready: Top Tips to Maximize Your Event Experience!
Your go-to guide to location-based marketing
Article
Your go-to guide to location-based marketing
Marketing Tips and Strategies for the Travel Industry
Article
Marketing Tips and Strategies for the Travel Industry
What is Customer Lifecycle Marketing?
Article
What is Customer Lifecycle Marketing?
How to Build a Modern Marketer's Tech Stack in 2023
Article
How to Build a Modern Marketer's Tech Stack in 2023
How to convince your boss to let you attend a conference (like Accelerate!)
Article
How to convince your boss to let you attend a conference (like Accelerate!)
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A natural storyteller, helping brands attract and engage audiences through content and community building.

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