Erica Parker

Erica is a tenacious, battle-tested event, digital and marketing manager capable of turning any setback into a path to success. She prides herself on her ability to manage a large number of projects at once, maintain focus on big picture objectives while wading through small details, and build marketing programs that breed success and awareness.

Specialties include:
Start-ups, Hi-Tech, SaaS, Kubernetes, Security, HR, Transportation & Logistics, Supply Chain Management
Strategic Events & Experiential Marketing - Tradeshows, User Conferences, Activations, Executive Events, Roadshows and Sponsorships
Virtual Events
Field and Engagement Marketing
Partner Marketing & Customer Acquisition
Project Management
Branding - Launch and Rebranding Strategies
GoToMarket Strategies & Market Development
Global Program Development / Expansion
Sales Enablement Programs/Events: SKOs
Corporate Events & Employee Morale Programs
Leading & motivating teams
Budget management, vendor relations and contract negotiations
Extensive travel experience