Latest Content
⚡️ SHE Summit speaker 2024
⚡️ Global Recognition Awards winner 2023
⚡️ Digital Marketing Awards judge 2023
⚡️ bCreator Awards Judging Committee 2023
⚡️ Influencer Marketing LIVE - Advisory Board Member 2022
✨ Most Serious Influence on the Influencer Industry nominee 2022
💭Passionate about ethical, sustainable, responsible and respectful creator marketing.
🎓Educator in industry regulation and best practice with the highest rated influencer marketing course on Udemy in 2022.
👶🏻Ambassador for working parents.
Elevating brands through creative, ethical, and effective digital marketing strategies, I bring an analytical mind and creative spirit to the fast-paced world of social media. With an unwavering dedication to sustainable and responsible marketing, I champion best practices in the industry, educating through thought leadership and mentoring the next generation of digital marketers.
Live events:
🎤 Beauty Creator Show 2022 - panel Beauty Creator Budgets
🎤 Sunday Sessions with Step Up Sorority, 2022 - How to grow a career in influencer marketing
🎤 The Art of the Brief webinar commissioned and hosted by Traackr, 2021
https://vimeo.com/525627051/c2c6b666af
🎤 Global Academy Careers Week - Influencer Marketing Keynote, 2021
🎤 Blogosphere Virtual Festival 2020 keynote "Influencer Marketing Behind Brands' Doors"
🎤 MAD//Fest 2019 panel hosting with Caspar Lee and Ben Jeffries “Micro vs. Macro: Understanding Scale in Influencer Marketing”
🎤 Collate Refuel Room 2016 panel hosting with Patricia Bright and Sarah Ashcroft "Growing and monetising your influencer marketing brand"
Podcasts:
🎙 Serious Influence https://podcasts.apple.com/gb/podcast/series-5-episode-2-geo-west-influencer-marketing-expert/id1435303485?i=1000565330066
🎙️ The Fast Traack "Do brands and influencers really understand each other?"
https://podcasts.apple.com/us/podcast/do-brands-and-influencers-really-understand-each-other/id1504960578?i=1000480925752
🎙️ Coffee Conversations about Influencer Marketing "Season2: EP9: An in-depth conversation about the influencer marketing industry"
https://podcasts.apple.com/pt/podcast/season2-ep9-in-depth-conversation-about-influencer/id1348221548?i=1000523088858
Guest post examples:
✍️ How to Explain the Value of Influencer Marketing to Your Exec Team
https://www.traackr.com/resources/how-to-explain-the-value-of-influencer-marketing-to-your-exec-team
✍️ 7 Ways Influencer Marketers Can Reduce Their Carbon Footprint
https://www.traackr.com/blog/reduce-their-carbon-footprint