Jacob Rouser

As a seasoned Marketing Executive, I specialize in driving growth for innovative B2B SaaS and technology companies. My expertise lies in building and leading high-performing teams across Demand Generation, Account Based Marketing, Content, Product Marketing, Operations, and Customer Experience. Leveraging hands-on experience in various facets of marketing, I guide my teams to achieve success, harnessing my passion, skill, and knack for storytelling to drive tangible results.

At the core of my strategy is a deep understanding of buyers and customers, as well as their motivations. This focus underpins my success in bridging the gap between marketing and sales, creating a seamless customer experience, and consistently surpassing revenue goals.

I have a keen interest in all things related to B2B SaaS, AI, RevOps, Marketing Technology, Sales Technology, Salesforce, and Venture Capital. Throughout my career, I've made strategic use of tools such as Salesforce and 6Sense to blend technology with data-driven strategies, providing crucial insights to senior leadership. Whether it's creating a cohesive brand narrative or transforming operational processes, my approach is always guided by a fusion of technology and strategy.As a seasoned Marketing Executive, I specialize in driving growth for innovative B2B SaaS and technology companies. My expertise lies in building and leading high-performing teams across Demand Generation, Account Based Marketing, Content, Product Marketing, Operations, and Customer Experience. Leveraging hands-on experience in various facets of marketing, I guide my teams to achieve success, harnessing my passion, skill, and knack for storytelling to drive tangible results. At the core of my strategy is a deep understanding of buyers and customers, as well as their motivations. This focus underpins my success in bridging the gap between marketing and sales, creating a seamless customer experience, and consistently surpassing revenue goals. I have a keen interest in all things related to B2B SaaS, AI, RevOps, Marketing Technology, Sales Technology, Salesforce, and Venture Capital. Throughout my career, I've made strategic use of tools such as Salesforce and 6Sense to blend technology with data-driven strategies, providing crucial insights to senior leadership. Whether it's creating a cohesive brand narrative or transforming operational processes, my approach is always guided by a fusion of technology and strategy.