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What B2B and B2C Experiential Marketers Can Learn from Each Other with Joe Rivers
Jul 12, 2024
Podcast Episode

🎤 What I Offer: With a passion for experiential marketing and thought leadership in the events space, I bring a unique perspective to the table. From my early days as a brand activation manager and tour manager to being focused on business development and strategy/tactical marketing. My journey has been about more than just professional growth; it's been a profound exploration into what experiences mean to us and the overall trajectory of our well-being.

🌍 Global Insights: A traveling nomad who has now explored around 29 countries and 36 states, I've gathered a wealth of knowledge and experiences that transcend borders. This international exposure has enriched my understanding of the dynamic events industry, allowing me to offer insights that are both unique and universally applicable.

🎧 A Voice in the Industry: It was always my hope to bring about more recognition into the industry and mentor anyone who would like to be more involved in our space. Whether it be from podcasts, panel sessions, or LinkedIn posts and strategic insights - I've delved into the intricacies of experiential marketing and shared my thoughts on industry trends. My experiences in these discussions have honed my skills in communicating complex ideas in an engaging and accessible manner.

✍️ Storyteller at Heart: Beyond the spoken word, I've ventured into the realm of writing, publishing a memoir and short story that intertwines professional wisdom with personal insights. These narratives have not only been a creative outlet but also a tool for connecting with others on a deeper level.

Joseph Rivers is a seasoned experiential marketer and thought leader, offering a distinctive perspective honed through diverse roles and global exploration. Transitioning from brand activation and tour management to business development, his journey has been characterized by thoughtful investigation into how experiences impact our physical and emotional well-being.

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podcast episode