Julia Vander Ploeg

Julia Vander Ploeg

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Customer Engagement: Benefits, Strategy & Examples
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I am a digital technology and e-commerce business leader and board director, focused on how companies leverage digital disruption to drive growth in evolving business models.

As a board director, I bring perspectives and experience on digital disruption and innovation, guiding company strategy to capture value with rapid e-commerce growth, and enhancing the consumer experiences that are changing with technology. My board roles span both publicly traded and private companies, with audit committee experience and cyber security expertise.

I have had executive operating roles across multiple industries, and have helped lead digital transformations at Hyatt Hotels Corporation, Volvo, McDonald’s, and Ticketmaster.
I have led innovations in mobile, web, emerging digital media, and competitive online customer acquisition. I have P&L experience and have built, developed, and led high-performance teams while simultaneously growing both revenue and EBITDA in fast-changing industries.

I am a proud alumna of the Kellogg School of Management at Northwestern University where I earned my MBA, as well as Michigan State University. I am certified by the National Association of Corporate Directors in Cyber-Risk Oversight.

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