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From Inbound to Outbound: The Sago Sales Transformation with CRO Katharine Reagan
Jun 06, 2024
Podcast Episode

I'm a driver. And I LOVE Sales. I love everything about it. The competition, strategy, customer, negotiation, and winning. Most of all I love coaching. I take great pride in leading teams and seeing them WIN. I'm best known for building great teams, motivating people, and strategic vision.

STRATEGY & BUSINESS TRANSFORMATION
My two most recent roles have been focused on turning around underperforming sales teams. I've led teams that tripled our ARR through evaluating sales analytics, implementing sales operations, and coaching best practices. I've led teams that own the B2B sale from lead generation to SDR, to new business development and account management. I focus on coaching and development internally, while building strategic partnerships externally, to drive record breaking growth.

COACHING AND HIRING
I surround myself with people that inspire me, and challenge my thinking. I hire people with a no-limits mindset, and we execute. I've built my career on working with and leading diverse and strong leadership teams. Developing people is, at my core, my main driver.

LEARNING NEW THINGS
I find that every 3-5 years, it's time to learn something new. I've recently accepted a role within our Marketing organization to expand markets, lead new products sales, and reconsider our GTM strategy. I'm learning new things every day which keeps it exciting.

GETTING TO KNOW ME
In my professional life, I know things are going well when I'm cheering my team on from the sidelines. In my personal life, I spend time cheering my "home team" along from the stands - be it football, baseball or hockey. I surround myself with curious, fun and funny people who keep me thinking and laughing. I have two boys, a husband I adore and two dogs. We spend our free time traveling, and doing everything possible outdoors - fishing, hiking, and going to the beach.

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