Leslie Paterson

Leslie Paterson

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5 Ways Marketing Leaders Can Recession-Proof Their Teams and Programs
Report

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5 Ways Marketing Leaders Can Recession-Proof Their Teams and Programs
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I am an innovative Customer Advocacy and Customer Engagement executive with proven experience building impactful and effective Customer Advocacy and Engagement programs.

I believe the foundation of the program must be not only flexible, scalable and constantly innovative, but also be supported by every LOB within the organization at the highest levels. To that point I am tenacious with my internal awareness strategies and have been successful not only building Advocacy and Engagement programs but expanding and innovating them for optimal business impact. I also believe the right people are the true enablers for optimal success with any program. Strong team culture and support for innovation without shame are two of my passions as a leader.

With the combination of strong organizational support and the best team in the business the possibilities are limitless.

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