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Presently: Senior Content Marketing & Paid Campaigns Lead in the B2B SaaS space.
In general: Marketing, copywriting, PR, and business development experience on both the agency side as well as in-house across a variety of industries. Plus: years of experience preparing new business proposals and project bids for both government RFPs and private sector projects.
MBA, marketing. // MA, creative writing. // BA, English. // BS, journalism. (Learning is fun!)
The usual tools & skills of the trade: HubSpot, Salesforce, WordPress, Figma, Photoshop, InDesign, Notion, AirTable, FileMaker Pro, Lumar, Google Analytics, Google Search Console, SEO, editorial planning and production, content strategy development, PR strategy, paid campaigns (with a focus on LinkedIn ads and Google ads), lead generation strategies, writing and research, copywriting, copyediting, project management, etc.