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Leading dynamic global organization focusing on engineering, platforms and capabilities across medical, HCP promotion and consumer. We design and execute from ETL to business delivery in multi cloud environments. We build capabilities for full scale personalization capabilities across internal/external and tech/martech. Team members can learn technical skills in SAAS, R, SQL, Python, data visualization etc. We execute/manage/advise projects ranging from full data model design from a confirm layer up to descriptive statistics to regression, attribution, behavioral segmentation across the business. Recently we are leading the transformation to an audience driven ecosystem and are now focused on scaling capabilities across customers. During this process we are creating an integrated view of our consumers to help link the right creative to the right person at the right time. We are staging AI & Gen AI products to enable the next leap for our customers.