I'm a passionate, strategic content marketer with a flair for product marketing. I love to dive into all things messaging and positioning, research content trends, interview customers and write killer case studies, brainstorm blogs, map out editorial calendars, improve SEM and SEO strategies, build successful email campaigns, and tie together organic and paid approaches. Collaboration is vital for me - I often say that while I have great ideas, they're always made better once they bounce off of someone else.
Beyond my work, I speak at events and conferences on content marketing, multicultural communication, and women in tech. I grew up in NYC, got my bachelor's and master's in the Netherlands, and then ended up in South Africa for almost a decade before moving back to the US, this time to Phoenix AZ. Living all over the world has helped me understand a range of personalities and cultures, have casual competency in a variety of languages, and also completely ruined my accent - although I'm told it sounds cool.
I'm also married to a software developer and raising our incredible Kindergartener, regularly cuddled by two cats.