More than 30 years in marketing and market insights roles within the financial services industry. Leadership, communication and consultative skills are key strengths. Specialties: Thought leadership, customer experience, business-to-business marketing, brand positioning and measurement, strategic planning support, competive intelligence.

I am a global business leader with 15+ years of success in guiding high-growth organizations through periods of rapid growth and transformation. I enjoy building and scaling world-class marketing organizations. While my marketing experience is broad and transcends several distinct industries, there is a common thread throughout my career – a track record of leading go-to-market strategies that increase brand visibility, support scalable growth, and drive global expansion within hyper-competitive markets. My marketing career spans three Fortune 500 tech companies (Adobe, Oracle, and Sony) in addition to several mid-sized companies (dotdigital and Magento). As a result of my success operating at the SMB, mid-market, and enterprise level, I can both think strategically and tactically execute. Additionally, boards, executives, and their teams recognize my innate ability to break down silos, drive cross-functional collaboration, and champion data-driven marketing.

Experienced Digital Marketer with demonstrative work history and skills in Social Media Management and Community building, Influencer Marketing and Content Marketing.

Exploring the world of Marketing

The world runs on luck, what you do with it is up to you. I’ve made a career out of recognizing high potential categories and bringing them to success. Rule 1. Keep your eyes open, connections are all over. Rule 2. Know your landscape, and if you don’t… take the time to learn. Rule 3. Go into it with your whole heart and don’t be afraid of a couple of tears. Currently helping retailers created better buying experiences at Narvar. This role allows me strategize with the world’s most innovative brands as they take on an ever changing consumer landscape. Together we are increasing customer satisfaction, loyalty and spend. Off the clock I balance my need for speed and my need to veg. You’ll either find me in the hills mountain biking, snowboarding, climbing or hiking or nestled at home hunched over the stove or with a book on the couch. Want to talk shop, hit the mountains or need a good risotto recipe? Let me know, you can never have too many friends. [email protected].

I love putting words down on (virtual) paper. My specialty is small business, fitness, technology and online-related content, but I can write about anything and everything. Seriously, name a topic and I've likely dabbled in it. Some of my most treasured articles and featured blog posts are available for your viewing pleasure below. Although they might not tickle your fancy, you might learn a thing or two. (Rock on!)

Arts person turned long-form, in-depth content writer. Words for: Atlassian, Adobe, Hubspot, Shopify, Hootsuite, 15Five, Thinkific, Mention, Visier, + Essays, nonfiction, and art criticism in Elle Canada, Vice Canada, Canadian Art, and more. Creative Writing and Art History BFA, University of British Columbia. In my former life, marketing and project management for visual arts organizations.