Results-producing marketing strategist with current focus designing effective virtual and in-person event marketing programs that drive customer demand and retention and help boost brand relevance. Create unique experiences and apply multi-channel digital marketing best practices to event marketing programs to drive customers to attend, engage and share. Have successfully led large, logistically complex, high-stakes live and virtual customer events (over 2,000 attendees) and corporate presence at industry trade shows producing significant sales pipeline and ROI.

Laurie is a visionary, helping to redefine education to drive student-centered learning at world-class institutions across the globe. She has developed an international reputation as an expert in the area of learning design, learner analytics and the blending of education and technology to drive outcomes and is a frequent speaker at industry events covering a wide range of topics related to these areas. Laurie Pulido is the Chief Executive Officer of Ease Learning, a company she founded in 2003. The company is focused on providing learning design services and technology solutions that transform the learner experience. They specifically focus on innovative learning design, customer-friendly helpdesk services, and cutting-edge learner analytics. In her capacity as CEO, she works closely with a wide-range of Higher Ed institutions, corporate entities, and non-profit organizations to help develop and deliver on their eLearning, face-to-face training, and blended learning. At Ease Learning, she has assembled a team passionate about learner success, and like Laurie, they have deep roots in education. Building off of her own experience working in both k-12 (Lawrence Public School System) and higher education (Southern New Hampshire University and St. Petersburg College), Laurie has developed an innovative approach to learning design that incorporates best practices in pedagogy, leverages technology to enhance both the instructor and learner experience, and optimizes outcomes. Laurie's work in the corporate learning space is significant in the realm of relating alignment of learner outcomes with business objectives for several global companies. Laurie holds a Master’s Degree in Education from Boston College and a Bachelor of Arts Degree from SUNY Binghamton.

Highly experienced industry professional with a demonstrable track record of Management in Destination Marketing working across multiple partnerships and stakeholders.

Experienced teams, negotiation, and conflict researcher, teacher, and academic administrator with a demonstrated history of working in higher education. Strong leader and education professional with a Doctor of Philosophy (PhD) focused in Organizational Behavior from Northwestern University - Kellogg School of Management.

Research + Collaborate + Design The changing landscape of technology and human capabilities within it is fascinating and I believe it is necessary to create experiences that people truly enjoy. To this end, I love creating communication pieces that bring alignment to teams, co-creating with my fellow peers, branded storytelling, and employing user research to inform strategy and finding new opportunities.

20+ years of Product Management experience (IT) Experience in start-ups and large corporations Experience on Telecoms, Retail, Mobile Apps, e-commerce... Experience on critical software (five nines) Experience in cloud-based solutions (Saas) Experience on Agile, Scrum and other modern software development processes Experience on creating User Experiences, User journeys, Use cases and other methods of defining computer-human interaction models Experience in product pricing, product marketing and go-to-market plans Experience in analytics, user research, user testing and conducting user groups Experience on defining system architectures Experience on offshore team management (engineering teams) Experience in team management (product management teams) Experience in physical interaction models Experience in secure communication and secure networks Experience in telecommunication networks and VOIP Experience in hardware product management and electronics Used to report to Cxx level or directly to the board of directors

Highly motivated analytical and results-driven e-commerce and digital marketing expert with over 9+ years’ experience in web content, content strategy, and relationship marketing. Identify and capitalise on new growth opportunities through customer focus, market research, product expertise, and proven business acumen. Effective communicator with a broad base of marketing skills, including SEO/SEM, Google Ad Words and analytics, mobile marketing, and marketing automation platforms. Manage teams and processes for maximum efficiency. Support Cross functional departments to help reach organisation goals. Agile in Approach, lover of everything adventure.