Founder and CEO At Pavilion | WSJ Best Selling Author | Podcast Host
Community Builder, Revenue Leader, and Podcast Host.
Founder of Pavilion, the leading community for high growth Go To Market (GTM) executives in the world with over 10,000 Members and Chapters in every major global tech hub. Sam is also the WSJ best-selling author of "Kind Folks Finish First: The Considerate Path to Success in Business and Life." He's also a co-host of the Topline Podcast where he interviews global technology leaders weekly. One of the most respected voices in technology and GTM, Sam has spent the last 25 years as a senior revenue leader at companies like Gerson Lehrman Group, Vimeo, The Muse, and Behavox.
- WSJ Best Selling Author of ""Kind Folks Finish First""
- Co-Host of Topline Podcast
- Top B2B Influencer with over 100K+ followers on LinkedIn
VP Demand Generation & Growth | Chief Marketing Officer | 20% Pipeline Growth through GTM Strategy & Full-Funnel Pipeline Optimization | Startup to Series D | SMB, Mid-Market & Enterprise Marketing |$1M to $5B Revenue
Innovative leader, bringing a holistic approach to B2B revenue marketing with 25+ years of experience across industries, company sizes and lifecycle stages. Known for building bridges across GTM functions, driving efficient growth, improving the customer experience and leading revenue management transformation.
KEY ACHIEVEMENTS Include:
✅ Launched account-based marketing (ABM) strategy that generated an incremental $359K in new business pipeline within 7 months, with a 43% conversion rate
✅ Built and managed outbound Sales Development Representative (SDR) motions generating $100K in pipeline and 30% improvement in conversion rates
✅ Achieved 110% Marketing ROI and reduced CPA (Cost per Acquisition) by 50%
✅ Scaled growth from $1M to $1.5M for startup targeting mid-market and enterprise brands, by building and launching an inbound demand generation channel
✅ Led transformation of partnership channel with 2x revenue increase
✅ Rebuilt and pivoted customer marketing program into a strategic retention tool with data-driven metrics
Experienced Editorial Director/Senior Copywriter with a mix of both agency roles and a wide variety of in-house marketing and advertising departments (many in the tech space). Strengths include creative concepting, writing for the web, short form ad copy as well as long form content, video, SEO, UX/UI, and social media. Strong media and communication skills in digital strategy, integrated marketing, advertising, concept development, and also art direction.
Solution Engineering | Pre-Sales Support | Outcome Engineering | Solution Consulting | SaaS Platforms | Start-Up to Hyper-Growth Organizations
Dynamic sales engineering and solutions consulting leader, experienced in building diverse and high-performing teams to consistently achieve desired outcomes. Provide exceptional support to sales teams for a world-class SaaS platform in a hyper-competitive industry. Utilize emotional intelligence to optimize team performance by building powerful business relationships and creating a culture of success. Implement innovative coaching strategies that focus on quality, consistency, and excellence in execution to achieve sales targets.
Industry Principal Investment Management at AppFolio
Mike has been in real estate and investment management technology for over 16 years working with many different asset classes including multi-family, office, industrial and retail and other types of assets in real estate. Mike has worked with a wide variety of investment management clients ranging from small offices and syndications to large private equity funds and institutions, and has worked with clients to help them leverage state of the art software to streamline business process around the entire lifecycle of real estate.
Specialties: Investment Management, Private Equity, Sales, Sales Engineering, property Management, Commercial property Management, Financial analytics and business intelligence, Software development, Software architecture, product management, customer relations, point of sale
Lead Product Manager @ MANTL | Fintech & B2B SaaS | Growing startups from Series A to Exit
Hi, my name is Michael Siegel. I am a Lead Product Manager at MANTL. I'm based in Manhattan.
I've spent my past 17 years developing products for small, medium and enterprise organizations in different capacities. I've worked in engineering, product management, agile project management, QA and automation. I have a passion for building usable products, learning about customer needs and leading teams to develop high quality software.
I specialize in B2B SaaS, Growth and Search.
Specialties: Product Management • Engineering Management • Leadership • Web Development • Ruby • Rails • JavaScript • SQL • MongoDB • Redis • CSS • HTML• Scraping • Selenium • Mechanize • Capybara • Automation
Product marketing leader with additional experience establishing and leading customer and content marketing for B2B enterprise software and SaaS companies. Focused on leading and collaborating with others to devise solutions to problems for improved customer experiences.
My background has equipped me with the capacity to adapt quickly, drive change through cross-functional leadership, and wear a variety of hats while acknowledging and elevating the expertise and talents of others to get the job done.
I have a bachelor of science, magna cum laude, in written communication with a minor in marketing from Eastern Michigan University.
Life-long learner, problem solver, educator, and software evangelist who stumbled into pre-sales engineering to do all of the above on a daily basis!
I’m passionate about partnering with sales to help customers through their technical evaluation of software. Whether it’s designing innovative solutions and presenting them to stakeholders, being on the forefront of product enhancements and enabling sellers on it, or providing technical expertise in a way that business users can easily understand - I’m up for the challenge.
Currently based in San Diego working for a best in class collaborative work management software company. My day-to-day is filled with helping customers work and communicate as efficiently as possible through workflow automation, advanced reporting, and tech stack integration.
Proven marketing leader with a decade plus in B2B SaaS (since 2009) with a wide range of experience and expertise. Intimately involved in several fast-paced pre-exit SaaS companies, with a consistent track record of achieving meaningful growth in competitive markets. From my time at various stage companies, I deeply understand the GTM strategies, organizational growth and entrepreneurial journey to go from zero to $100M+.
Hypothesis: To reach scale you need strong brand equity, product-led growth mechanics and value-add consultative sales, all intentionally working together. Sounds easy right? :-)
Myers-Briggs: ENTP. DiSC Profile: Creative. CliftonStrengths: Analytical, Activator, Maximizer, Ideation, Significance. Serious about not being too serious. Seriously.
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