Browsing Creators
Senior Content Strategist at MarketMuse
Content strategy, content planning, and editorial.
Partner
Wall Street Journal bestseller: Human-Centered Communication 📖 Learn to break through ever-increasing digital noise and pollution, build trust and engagement, and grow reputation and revenue.
Goals:
👋🏾 To help you communicate, connect, and convert in a more personal and human way
☀️ To wake up every day excited to make things and to make things more effective
👪 To invest in my family
🌳 To be outside
💰 To require less, spend less, and give more
🌎 To leave things better than I found them
Specialty Short List:
🎧 Podcast host - The Customer Experience Podcast.
🎓 Educator - content writer, producer, and editor; speaker and presenter.
📙 Author - Rehumanize Your Business (Wiley, 2019).
📒 Author - Human-Centered Communication (Fast Company Press, 2021).
🔬 Marketing strategist. Messaging specialist. Branding enthusiast.
🎯 Multi-channel and multi-media campaign builder.
Specialty Longer List:
Content creation | Collaborative participation | Teaching & training | Listening | Connecting goals to strategies to tactics | Short form promotional messaging | Speaking - particularly when well-versed and personally passionate about the topic | Writing - particularly with brevity and clarity | Quipping | Collecting, arranging, processing and editing words and images | Adobe Creative Cloud - Premiere, AfterEffects, Photoshop | Also, I've run TONS of email marketing to engage, educate, and nurture.
Brief History:
After a year of driving a full-sized school bus to two dozen cities (story in the Experience section of my profile), I spent a dozen years leading marketing teams inside local television stations in Grand Rapids (MI), Chicago, and Colorado Springs. As boredom with the work crept in, I earned an MBA and did project work for a variety of companies to explore interests and identify transferrable skills. In that process, I connected deeply with the team and mission of a bootstrapped software startup, BombBomb.
When I joined BombBomb, we had fewer than 10 employees. Since then, we've enjoyed +2,000% growth in team size, +32,000% growth in customer size, and +52,000% growth in revenue. We're a team of 125 people (based in downtown Colorado Springs but also distributed) who are on a mission to rehumanize people who've been dehumanized by system or circumstance; we're funding the effort by helping people rehumanize their business communication with video email and video messages.
I've now spent a decade helping people enjoy clearer communication, human connection, and higher conversion by replacing some of their faceless, digital communication with simple, personal video messages in emails, text messages, LinkedIn messages, Slack messages, and similar. I've sent more than 14,000 videos myself and co-authored two (and a half) books on the what, why, who, when, and how of this "relationships through video" movement.
#CustomerExperience
#HumanConnection
#HumanCentered
#SalesProcess
#VideoTraining
#VideoTips
Partner
Growth Marketing for B2B Cybersecurity, DevOps, FinTech, & More!
Stressed when looking at your numbers? Tired of your competitor beating you in SOV?
Finally ready to leverage social like a boss? 📈
I work with agencies and B2B tech companies to generate and nurture quality leads and increase awareness & share-of-voice.
I'm an international award-winning digital marketer with 15+ years of experience rocking results for agencies and B2B tech companies.
I work with SMBs, Fortune 500s, and marcomm agencies alike to grow their numbers, including clients like Barclaycard, Dell, Expedia, Hotwire Global, Huami, Qlik, Yellowbrick, Rimini Street, and United Rentals, primarily consulting in B2B tech, including cybersecurity, SaaS, FinTech, and FinServ.
Leads are the lifeblood of any B2B business. So, let's get you more sales...
...using advertising, conversion optimization, content creation, brand-building, and social media marketing with a strong eye toward data analysis and social listening. (No list-buying here.)
Ready to get started? Message me on LinkedIn or visit https://www.tombasgil.com/contact.
When I’m not scrolling through Twitter, I enjoy reading, traveling, emerging tech, and walking my rescue dog Mocha.
Head of Product @ Tastemade | Product & Technology Executive
As Head of Product at Tastemade, I lead a cross-functional team of product managers, product marketers, engineers, and designers to deliver innovative and engaging platform and product solutions across direct-to-consumer and media distribution. With over 12 years of experience in consumer tech and media, I have a proven track record of launching and scaling products that reach millions of users and generate revenue and growth.
I have a strong background in data science and analytics, which enables me to leverage data-driven insights and user feedback to inform product strategy, prioritize features, and optimize performance. I also have expertise in post-merger integration, spearheading the successful integrations of Feastly into ChefsFeed and ChefsFeed into Tastemade. I'm passionate about creating products that connect people with authentic and inspiring content, stories, and experiences.
Sales Coaching & Training | Practical tips and tools to improve your team's sales effectiveness | Selling180.com
I am passionate about an immediate, practical upgrade of everyone's sales & negotiation skills. This is essential for businesses to survive this challenging moment we face & to ensure an optimally healthy and efficient organization on the other side of the current crisis.
My personal mission is to "Help a million Kids to have Parents that have passion and purpose at work and at home." One of the ways I work towards this is by helping individuals, teams and organizations more effectively attract the right kinds of new business opportunities.
My latest book, "Selling180° - A different approach to business development; Practical tips for effective sales communication" is available on amazon now. www.Selling180.com includes online video & workbook modules for a deeper dive of self directed learning for anyone interested in up-level their sales outreach, qualification, and presentation skills (in a very HUMAN, compelling way). A train the trainer and licensing program exists for any sales leaders who want an easy to plug in platform that challenges their people to be more disciplined, consistent and thoughtful in their new business efforts.
My sales consulting & coaching practice focus on a more custom approach to building a consistent and scalable sales organization (while keeping your core culture in-tact). I also focus my hands-on coaching for a select few clients on the "little things" that we can all do better - such as communicating more human and compelling value propositions, non-salesy email language that gets high response rates, how to move stalled deals off the fence, and tools for running more effective new business pipeline meetings.
Ideal clients are uber smart subject matter experts that believe in what they do and are leading and selling for professional services organizations hungry for long term growth.
My experience blends twenty-five years of sales and entrepreneurship in addition to influence training, sales coaching and counseling psychology. I like to think that my thoughtful and pragmatic approach cuts through all the ego and corporate b.s. that plagues much of the business community.
Brand Experience at Seabin
A passionate professional working in the environmental and sustainable fashion sectors in marketing, social media, creative advertising, global advocacy and team management.
Tom is a multi-talented community builder and modern eco-warrior with passion for doing good work with good people to have positive effect on the planet.
He works for ocean cleanup group Seabin, is the co-founder of responsible retail concept BLAEK Store and works as an ambassador for a number of businesses to promote good business and the power of being outside for a good planet.
SDR Team Lead | Voted #42 of 50 SDR Leaders at Sales Confidence
Have you ever received a cold call? Have you got a million emails in your inbox? Have you seen a piece of personalised content whilst swiping on LinkedIn? 100% yes.
Have you ever had your favourite bottle of wine with your name of it delivered to your front door? I wanna know! 🎯
Reachdesk are enabling Marketing, Sales and HR teams to create moments that matter through hyper-personalised Direct Mail and e-gifting!
It would be wrong to not check out what’s working in your industry right now - [email protected]
In my personal life, I love to go Scuba Diving 🤿 Surfing 🏄♂️ and going to the gym 🏋️♂️
Vice President of Diversity, Equity and Inclusion at BigCommerce. Two decades of DEI experience.
Dr. Tom Bourdon is an organizational leader who has served at the helm of multiple Diversity & Inclusion, LGBTQ, and education-focused organizations. He is motivated by his drive to generate more inclusion and equity in the world.
Over his career, Tom’s eclectic background has allowed him to partner and serve as a consultant, trainer, and speaker for countless organizations in the corporate, non-profit, government, and education sectors. As a consultant, he is able to apply his expertise to a multitude of diversity, equity and inclusion related areas, such as organizational assessment, building and strengthening Employee/Business Resource Groups, strategic planning, targeted messaging, program development, policy review, and community relations/partnerships. His background, knowledge, and enthusiasm also make him a popular keynote speaker and panelist, where he often covers topics such as: the value of authenticity; how to create welcoming and inclusive environments; and the critical importance of being an ally. Tom is highly sought after because of his unique style: culturally competent, genuine, enjoyable to work with, and passionate about creating positive change.
Freelance content marketer
Content marketing expert in the tech industry. Can write a decent blog post. Likes to work with video.