Graduate from the University of Washington with a Business degree in Marketing and Information Systems. Possessing an interest in consumer-driven marketing, applications of data, and business strategy, I am someone who is constantly looking to learn and expand my skill set alongside driven and passionate individuals. Currently reading: The Wind-Up Bird Chronicle by Haruki Murakami

Boosting revenue, lowering costs, increasing employee retention and customer loyalty through environmental & social good… Beyond "Corporate Social Responsibility," discover your "Corporate Social OPPORTUNITY." Beyond Sustainability, find Regenerativity. WHAT I DO Help green/social entrepreneurship business/organizations: • Create & market *profitable* products and services that address hunger, poverty, war, racism, climate change, even pandemics... • Discover new markets • Create win-win-win partnerships with business, nonprofits, government, academia, and community • Develop, publish, and market a book to anchor your expert credibility and build your personal brand and platform Example 1: Told the creator of software to manage green residential buildings and a social network for the residents to franchise these tools globally. Example 2: Helped the inventor of a cell-phone-size solar lamp target multiple markets. Example 3: Devised a win-win-win way for a pizza shop to create youth jobs and skills training, add significant business on a slow day, and address nutrition issues in schools. Example 4: Suggested marketing for a conference center based on its history as "sacred ground" to activists. BIZ PHILOSOPHY The world is abundant, competitors can be allies, and ESG can create profit centers. Business can thrive addressing hunger, poverty, war, racism, climate change... These huge challenges sound big and scary--until we create and market profitable products and services tthat reduce their impact. I help you ethically & affordably: • Develop your current and future path to making a profitable difference, • Partner with others already reaching your best prospects • Help create a culture, products, and services based on profitable transformational social/environmental change • Develop/deliver messaging that makes those prospects eager to support your business. • Help you communicate and strategically as friendly, effective, & knowledgeable—from a Tweet to a book • Turn your business into a powerful lever to create the world we want AND achieve business success WHAT OTHERS SAY "The world needs more of this"-Jack Canfield "Powerful, direct and simple"-Seth Godin Full Quotes: http://goingbeyondsustainability.com/kind-words-from-experts-clients-meeting-planners-and-more/ Shel is a multiple-award-winning author, valued consultant/copywriter, and certified international speaker/TEDx Talker. Download a sampler from his 10th book, Guerrilla Marketing to Heal the World: http://goingbeyondsustainability.com/guerrilla-marketing-to-heal-the-world

Results-driven content marketer, using data to produce the content your audience wants on the channels they use so that they ultimately become your customers. I’m also on team Oxford comma! :) Areas of expertise: content strategy, copywriting, brand strategy, demand generation, SEO, marketing automation, social media management, email marketing, and internal communication

A seasoned global demand gen, growth, digital, and full journey marketer with experience leading global digital marketing teams, and responsible for scalable, effective global demand and digital marketing programs. I bring high-scale expertise to my work, systematically accelerating digital programs to maximize efficiency and drive business impact, all while ensuring personalized experiences for audiences. My experience started at agencies and consultancies, such as Accenture and Publicis companies, working with multiple global enterprises across both B2C and B2B, such as Verizon, Hulu, SAP, Adobe, and Microsoft, architecting growth strategies and end-to-end digital programs that generated consistent double digit revenue growth year over year, before making the jump to in-house tech marketing for B2B SaaS companies, such as Domo. In my first year at Domo, I architected and built the Global Demand Center, establishing effective, scalable programs that delivered 90% of all marketing sourced SALs at a combined efficiency uplift of 45% year over year, with continued growth momentum into the subsequent years. I am passionate about using data to create marketing programs that maximize ROI and drive business growth.

Data driven marketing professional with extensive experience in consumer marketing, advertising and analytics. Experienced in retail, automotive, and management. Core competencies include project management, product marketing, CRM, performance media and development of business intelligence team.

*** 𝗔 𝗕𝗜𝗧 𝗔𝗕𝗢𝗨𝗧 𝗠𝗘 ***​ (check my backstory on shelleyrostlund.com/who-am-i/) I'm a Brand Strategist who teaches subject matter experts to transform their expertise into a momentum-building brand machine, led by systems thinking. ​ ​ Over the last 15years I’ve worked behind the scenes, through my consultancy & agency work, with 150+ brands in 30+ industries, across the private, public & charitable sectors.​ ​ I’ve been captivated by entrepreneur origin stories, the art of business & the magic of message since my early 20’s. When I’m not devouring business adventures, you can find me deep in a vampire thriller or off on a family exploration on the Isle of Wight. ​ *** 𝗪𝗛𝗔𝗧 𝗜 𝗗𝗢 ***​ I run a boutique brand-led marketing agency called Harbour 32, which is where I, along with a trusted, skilled team support high-margin, micro businesses with one-on-one brand & digital marketing strategic consultancy. Our clients tend to be service-based businesses with a subject matter expert at its heart. We also provide done-for-you production & marketing retainer services for content creators who have a Podcast, YouTube channel &/or Blog.​ ​ I lead my signature 16-week business development group programme, called the Brand Compass™ for service-based entrepreneurs running micro businesses. ​ 𝘞𝘩𝘢𝘵 𝘸𝘦 𝘥𝘰 𝘪𝘯 𝘵𝘩𝘦 𝘱𝘳𝘰𝘨𝘳𝘢𝘮𝘮𝘦: I take participants step-by-step through my Compass Method™, to gain clarity on their brand's purpose, personality & proposition, & build a range of vital business assets to ease delegation & spur growth. Its like an MBA for micro-preneurs, with practical application built in. ​ 𝘛𝘩𝘦 𝘱𝘳𝘰𝘨𝘳𝘢𝘮𝘮𝘦 𝘪𝘴 𝘪𝘥𝘦𝘢𝘭 𝘧𝘰𝘳: subject matter experts who are entrepreneurs & are ready to sharpen their offer, build a product eco-system & scale their brand’s growth. ​ ​ *** 𝗠𝗬 𝗣𝗥𝗢𝗠𝗜𝗦𝗘 𝗧𝗢 𝗬𝗢𝗨 ***​ I'm not a Yes-girl. I'm here to pull you in line to create a momentum-building brand machine. I won't let you off the hook. I will question things. Even 'those' things that you secretly don't want to let go of.​ ​ My Compass Method™ process takes your value, customers, objectives & products, & blends them into a personalised brand roadmap that defines who you are, what you do & how you do it >> in terms that can be expressed consistently & true-to-you across all online & traditional mediums.​ ​ I free you from ‘perfection pressure’ & give you a clear connection between your vision, your ability to source help & how your spend your time, attention & energy.​ I value your time & energy as much as I value mine.​

With over 25 years in the channel, my focus is developing partner relationships and execution of strategic programs to drive aligned goals. iT1 is currently hiring. Please reach out if interested. Specialties: Business Development, Channel , Marketing and Programs execution such as MDF, rebates, deal registration, certifications and incentives.