Strategic and creative marketing professional with a passion for achieving organizational goals in relation to leading effective marketing strategies. Dedicated to utilizing collected data to execute successful marketing campaigns and consistent optimization of communication for a diverse customer audience.

Hey 👋 Having spent the last eight years focusing on Influencer strategy, marketing and relations I fully understand the importance of having a clear approach when it comes to Influencer and digital objectives. Plus, over 14 years in PR, marketing and comms has given me some brilliant experience in all rounded comms approaches. For me, working with influencer and creators is about ensuring all Influencer solutions are meaningful, authentic, inspiring, rooted in positive behaviour change, compliant and measurable. The unique experience I have with consumer health, beauty and pharmaceutical brands means I also fully understand the complex regulation landscape for these industries, as well as recommending the need to work with Influencers vs. DOL (Digital Opinion Leaders) I have also had the honour of using my experience to judge the Influencer Marketing Awards two years in row. My extensive experience enables me to provide consultancy for agencies to start their own or refine Influencer offerings, but also end to end support with Influencer related strategy. So how might I help you? 💡 Influencer and social insights 📈 Planning and delivery of strategic consultancy and campaigns 🔍 Search and identification of influencers 🙌 Briefing, contracts, tactical activation ideas, outreach, 📚 Compliance and education With over 14 years communication experience including digital, SEO, social and traditional PR expertise, I am able to support on a variety of projects and campaigns. I also run my own business, which I have been dedicated to for the last few years, aside from my day job. This was all about gaining a better balance in my life, I am a qualified aromatherapist and also work with other holistic healing techniques 🌿 I have the pleasure of working with beauty, skincare and wellbeing brands as an expect, but coupled with my experience in the creative communications industry I can bring a wealth of knowledge to this industry as well⭐ If you would like to chat about how I can work with you just drop me a line, and lets chat.

I'm an independent author, journalist, teacher, and speaker. My debut book, THE GOOD ENOUGH JOB, is about how work became the primary source of meaning and identity in Americans’ lives. It was the #1 bestselling work-life balance book of the year and has been translated into over a dozen languages. As a keynote speaker, I work with companies to help them avoid burnout and develop cultures of sustainable productivity. I'm grateful to have spoken at TED, Google, Airbnb, and other leading organizations. Learn more about my speaking work here: simonestolzoff.com/speaking. As a teacher, I help professionals get clear on what they want from their careers through a course called Designing Your Next Career Step. I've taught 8 cohorts of the course and helped over 100 professionals bring more intention and clarity to their career planning. Sign up to learn about the next cohort here: https://maven.com/simone-stolzoff/designing-your-next-career-step. As a journalist, I've written for The New York Times, the Atlantic, National Geographic, and numerous other publications. I primarily cover issues related to work. Recent articles: https://www.nationalgeographic.com/environment/article/tuvalu-islands-sea-level-rise-climate-change https://www.nytimes.com/2023/06/05/opinion/employment-exploitation-unions.html https://www.theatlantic.com/technology/archive/2019/12/from-prison-to-silicon-valley/603406/ The best way to stay in touch is to join my free newsletter, The Article Book Club, which I've run for the past 8 years. Join thousands of others who care about deepening their relationship with work, culture, and themselves: https://articlebookclub.substack.com/.

Over 10 years experience in affiliate marketing with an excellent understanding of online tracking methods, and analytical systems having worked for the UKs largest performance marketing company. Manage a global team of integrators that specializes in on-boarding new advertisers and technical consultant for high profile clients. During the course of career have supervised over 800 integrations ranging from SME to blue chip global clients across EMEA, AMR, JAPAC regions. From this experience have identified and devised strategies / toolings to improve operational processes to tackle on-boarding challenges resulting in reduced time to revenue. Also responsible for managing a data insights team that provides in-depth analysis for clients to make informed business decisions. This function also identifies, resolves and prevents any financial impacting risks to clients by proctively auditing its data using different analytical techniques. Specialties: Online tracking methodologies, Partner marketing, Online analytical technologies, PHP, MySQL, Project management, On-boarding global clients

Today I work as a digital marketer at a media agency in Gothenburg. I have previous experience from a LinkedIn agency as well as freelance in digital analysis and built my own e-commerce. My education is partly courses at Gothenburg & Lund University and a degree in Digital Analytics Specialist at IHM Business School.

I help companies, products, and people grow. Growth and marketing leader for PLG brands. I build teams that leverage user research, experimentation, and automation to create sustainable growth programs for customer acquisition and product adoption at scale. I also have a personal passion for education. I've taught marketing part-time for several post-secondary institutions, as well as offer corporate workshops for marketing and growth teams looking to scale their impact.