Founder At DemandJen | Keynote Speaker | Sales Training
Former Chief Evangelist at Challenger and host of The Winning the Challenger Sale podcast, where she grew the audience from 2K to 20K monthly listeners. With 18 years in enterprise sales and over $50M sold to C-level executives, Jen specializes in helping Sales and Marketing teams challenge the status quo and navigate customer risk aversion. B2B Sales leaders bring in DemandJen to run Sales training workshops for MMKT and ENT teams (discovery, pipeline gen, activating champions, writing for an executive audience, gaining buying group consensus).
VP Demand Generation & Growth | Chief Marketing Officer | 20% Pipeline Growth through GTM Strategy & Full-Funnel Pipeline Optimization | Startup to Series D | SMB, Mid-Market & Enterprise Marketing |$1M to $5B Revenue
Innovative leader, bringing a holistic approach to B2B revenue marketing with 25+ years of experience across industries, company sizes and lifecycle stages. Known for building bridges across GTM functions, driving efficient growth, improving the customer experience and leading revenue management transformation.
KEY ACHIEVEMENTS Include:
✅ Launched account-based marketing (ABM) strategy that generated an incremental $359K in new business pipeline within 7 months, with a 43% conversion rate
✅ Built and managed outbound Sales Development Representative (SDR) motions generating $100K in pipeline and 30% improvement in conversion rates
✅ Achieved 110% Marketing ROI and reduced CPA (Cost per Acquisition) by 50%
✅ Scaled growth from $1M to $1.5M for startup targeting mid-market and enterprise brands, by building and launching an inbound demand generation channel
✅ Led transformation of partnership channel with 2x revenue increase
✅ Rebuilt and pivoted customer marketing program into a strategic retention tool with data-driven metrics
🚀 Sales Growth & Business Development Manager | Scaling Revenue & Optimizing Sales Processes | CRM & Automation Expert ⠀ 📩 Book a consultation to streamline your sales, boost team efficiency, and scale revenue!
Customer Engineer / Practice Lead at Google, HPC SME
Technologist, scientist, and manager with a strong background in high-performance computing and advanced data analysis (on prem and in the cloud). Two decades of hands-on experience with software development, product management and support of advanced computationally intensive applications.
Revenue Operations and Enablement Leader - MVP at Modern Sales Pros
"The only limit to our realization of tomorrow will be our doubts of today." - Franklin D. Roosevelt.
I am a seasoned Global Sales Operations and Enablement Executive specializing in driving revenue growth for high-tech companies. With a proven track record, I excel in shaping go-to-market strategies, optimizing sales processes, and implementing transformative initiatives. Holding a B.A. in Communications from the University of Puget Sound and certified in Miller-Heiman Strategic Selling, I bring adept skills in Salesforce implementation, sales playbook development, and fostering a culture of continuous improvement.
Throughout my career, I've successfully managed all facets of sales operations, including budget planning, tech stack management, and territory planning. My expertise lies in orchestrating strategic shifts, such as implementing Salesforce.com at NXP, facilitating their exit from private equity, and achieving a successful IPO. Additionally, I've enhanced messaging alignment and productivity by certifying 800 sales users at Salesforce.com, led a pivotal pivot in the territory model at BrightEdge Technologies, resulting in a 50% pipeline growth, and spearheaded Salesforce.com CPQ implementation, achieving a 20% improvement in quoting efficiency and deal velocity. My ability to lead organizations through transitions and drive significant results in complex environments sets me apart.
Areas of Expertise:
★ Sales Strategy
★ Operations Optimization
★ Salesforce Implementation
★ Sales Playbook Development
★ Sales Enablement
★ Territory Management
★ Quoting & Deal Velocity
★ Forecasting & Analytics
★ Leadership
★ Change Management
★ Client Relationship Management
★ Cross-functional Collaboration
★ Strategic Planning
To know more about me or how I can help you or your business, contact me at [email protected]
Experienced Product Owner in Marketing Technology skilled in customer engagement, digital campaigns, customer journey mapping and personalisation. Diverse industry experience includes Media & Entertainment, Financial Services, Defence, Property, Construction, Software Development and Government. Certified Braze Practitioner and Salesforce Marketing Cloud Email Specialist.
Vova is a passionate entrepreneur and professional developer since the age of 14 who has always aspired to excellence in every aspect of life. From an early age, he felt a strong love for sports and was a professional swimmer for 7 years where he learned the merits of hard work and discipline.
During his high-school years, Vova worked as a developer in a local startup company. In addition, he was the Co-Founder & CTO of a company that took part in the Israeli Junior Achievement program.
Later, Vova enrolled at Technion – Israel Institute of Technology, rated the best engineering university in Israel. There, he specialized in Distributed Systems & Artificial Intelligence and earned a double major, BSc in CS and BA in Math, finishing cum laude.
Vova served as captain of Israel's elite military intelligence unit. There, he architected and built massively scalable, real-time distributed systems. While serving in the army, Vova co-founded SircleIt, a social Q&A platform for consumers which leverage the social graph to help users solve their daily problems. He also founded RatingWidget.com, a RaaS (Ratings as a Service) for publishers, eCommerce and websites. During its first 6 months, the widget community grew to more than 30,000 registered users.
Due to disappointing results with SircleIt, Vova and his business partner embarked on a new project utilizing similar elements dubbed Senexx. This system provides a new way to conduct knowledge management for enterprises using NLP and machine learning algorithms.
Vova is a proud graduate of the prestigious startup accelerators - TechStars Boston & UpWest Labs. There, he and his co-founder achieved to turn Senexx from an idea for the future to a company with a truly disruptive product.
Senexx was acquired by Gartner, Inc. (NYSE: IT), on 2014, to leverage Senexx’s proven expertise to significantly enhance its web search capability and augment its content recommendation engine and proprietary social platforms.
Specialties: Web 2.0, LAMP (Linux, Apache, MySql, PHP), .NET (C#), Artificial Intelligence, Distributed Systems, Photoshop, Programming
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