Browsing Creators
VP Demand Generation & Growth | Chief Marketing Officer | 20% Pipeline Growth through GTM Strategy & Full-Funnel Pipeline Optimization | Startup to Series D | SMB, Mid-Market & Enterprise Marketing |$1M to $5B Revenue
Innovative leader, bringing a holistic approach to B2B revenue marketing with 25+ years of experience across industries, company sizes and lifecycle stages. Known for building bridges across GTM functions, driving efficient growth, improving the customer experience and leading revenue management transformation.
KEY ACHIEVEMENTS Include:
✅ Launched account-based marketing (ABM) strategy that generated an incremental $359K in new business pipeline within 7 months, with a 43% conversion rate
✅ Built and managed outbound Sales Development Representative (SDR) motions generating $100K in pipeline and 30% improvement in conversion rates
✅ Achieved 110% Marketing ROI and reduced CPA (Cost per Acquisition) by 50%
✅ Scaled growth from $1M to $1.5M for startup targeting mid-market and enterprise brands, by building and launching an inbound demand generation channel
✅ Led transformation of partnership channel with 2x revenue increase
✅ Rebuilt and pivoted customer marketing program into a strategic retention tool with data-driven metrics
Partner
Founder and CEO At Pavilion | WSJ Best Selling Author | Podcast Host
Community Builder, Revenue Leader, and Podcast Host.
Founder of Pavilion, the leading community for high growth Go To Market (GTM) executives in the world with over 10,000 Members and Chapters in every major global tech hub. Sam is also the WSJ best-selling author of "Kind Folks Finish First: The Considerate Path to Success in Business and Life." He's also a co-host of the Topline Podcast where he interviews global technology leaders weekly. One of the most respected voices in technology and GTM, Sam has spent the last 25 years as a senior revenue leader at companies like Gerson Lehrman Group, Vimeo, The Muse, and Behavox.
- WSJ Best Selling Author of ""Kind Folks Finish First""
- Co-Host of Topline Podcast
- Top B2B Influencer with over 100K+ followers on LinkedIn
Partner
SVP/GM Advanced Media & Advertising at TiVo
Industry Leader in Advanced, Data-Driven TV Advertising
Specialties: General Manager
Business Development/Sales
Product Strategy
Coordenadora Governança TI no Grupo Piracanjuba 🥛 | Scrum Master PSM | KMP | MBA | LGPD | DPO Exin®
Chief Marketing Officer at Tokocrypto
"Always believe it can be done."
Every efforts, every works, every tasks, always can be done. The words always live on me.
Innovate, Transform, and Deliver is the way I always wanted to do. Innovate to find the creative way to get the answers, Transform to adapt to the challenge, and Deliver to execute and progress to the best result.
8 years in the financial industry, doing the biggest digital innovation and transformation. Now focusing in developing web3 and crypto ecosystem in Asia.
Drop me an email at [email protected]
Streamline and automate your SMM & content operations with ContentStudio.io
I am the co-founder and CEO of ContentStudio.io.
ContentStudio is an all-in-one social media marketing platform helping brands, agencies and content teams plan and maintain a consistent social media strategy with the ease of streamlining workflows. It covers all relevant areas of social media marketing like ideation, collaborative planning, visual composing, scheduling, community management, analytics and reporting.
Previously, I was Director of Digital Marketing at IBGDigital, where we helped brands and businesses achieve higher ROI by leveraging online advertising channels using highly targeted campaigns and conversion optimization strategies.
As a skilled growth hacking practitioner and data analyst, I have this strong ability to design complex marketing automation campaigns and extract insights from data. This has enabled me to drive better return on investment for organizations in multiple industries.
Having strong technical background with digital marketing experience has allowed me to offer a unique skill set to develop data-driven marketing strategies for generating web traffic and optimize conversions ensuring a maximized return on marketing investment.
I’ve also had the good fortune to work with renowned CPA (cost per action) affiliate networks such as Convert2Media, AboveAllOffers, A4D, ClickDealer, GrabAds Media Group, Adsimilis, Adwork Media and Adscend Media.
Specialties Include:
- Lead Generation
- Conversion Optimization
- Process Development & Standardization
- Sales Funnel Development
- Copywriting
- Pay Per Click (PPC) Marketing
- SEO/SEM
- Email Marketing Automation
- Marketing System/Solution Architect
Director, Customer Data Science at Havas Helia
predictive modeling
customer segmentation
campaign experimental design and post-campaign analysis
geographic information systems
text mining
web analytics
SAS programming
Specialties: Database marketing
CRM
Direct marketing
Online marketing