Data-driven Content Marketer | Social Media Expert | Audience Advocate
I'm a PR-minded marketing professional that loves bringing a brand to life.
I excel in digital marketing with a focus on content and social media. I understand how these elements are just one integral part in marketing and communications.
Working closely to a companies audience allows me to understand their wants and needs to ensure the appropriate content is being curated.
I host the podcast Unthinkable, write the weekly newsletter Playing Favorites, and develop podcasts and docuseries for mission-driven brands, authors, and entrepreneurs. I'm also a frequent keynote speaker, and the author of the book Break the Wheel.
It is my personal, professional mission to help others make work that matters -- to their careers, their companies, and their communities.
I see creativity as a form of problem solving and leadership. It's a means of raising your hand to lead and investigate and improve things, and I want to help others frame their work as such. That can help us see the work and the world better and differently.
Before becoming a content entrepreneur, I held marketing and media roles at Google, HubSpot, and the VC firm NextView.
My biggest ambition and maybe grandest delusion is to be the Anthony Bourdain of business storytelling :)
• Total of over 20 years IT experience with expertise in analysis, design, development, implementation and testing of Data warehousing and Business Intelligence solutions using Oracle Business Intelligence and ETL tools.
• Expert level experience in Data Integration in Data Warehousing/Data Migration using ELT/ETL products Oracle Data Integrator, Ascential IBM DataStage, INFORMATICA Power Center/PowerMart5.x/6.x/7.x/8.x
• Expertise in Writing/Modifying Knowledge Modules in Oracle Data Integrator.
• Expertise in packaged BI application such as Oracle BI Application Product and PeopleSoft Enterprise Performance Management.
• Expertise in ERP applications such as PeopleSoft, E-Business suite and Oracle Fusion Applications.
• Expertise in OBIEE/Siebel Analytics Repository modeling, Design & development (Physical Layer, Business Model and Mapping Layer, Presentation Layer), Security model design, Report /Dashboard Design, Development & deployment, Administration (Webcat, user setup).
• Strong in DW/BI concepts, SQL & PL/SQL.
• Highly proficient in Data Modeling, RDBMS, Logical and Physical Data Modeling and Multidimensional Data Modeling Schema (Star schema, Snow-Flake Modeling, Facts and dimensions).
• Expert-level mastery in designing and developing complex mappings to extract data from diverse sources systems.
• Involved in all areas of Software Development Lifecycle (Requirement Gathering, Analysis, Design, Development, Deployment, Production Support, Quality Assurance and Release Engineering).
• Strong Mentoring skills.
Experienced marketing professional skilled in ABM, Client Centric Event Strategy, Event Execution, Digital Strategy, Negotiation, Marketing Management, Customer Relationship Management (CRM), Vendor Management, and Hospitality Industry. Experienced Event Professional with a demonstrated history of working in the information technology and services industry.
Head of Marketing @Exceed.ai + Sr. Product Marketing Manager @Genesys
I'm a passionate B2B marketing professional with a unique love for creating innovative and growth minded concepts. With over 15 years of marketing experience, working in cross functional teams (Sales, Product, Services), I've acquired strong know-how in various realms such as: positioning, GTM, branding, demand generation, digital marketing and growth hacking. I'm a strategic, versatile and creative thinker with a high level of project execution, connecting marketing goals with business objectives.
Hi, I’m Yael. Thanks for checking out my LinkedIn Profile.
I'm a marketing consultant, mum of 2 and FIFO wife from Perth, Western Australia.
What I do:
- I help small businesses create and implement impactful online marketing strategies
- I teach small business owners how to create feel-good email marketing through my signature online course The Amplified Marketing Method
- I provide outsourced marketing services including online strategy, websites, marketing systems and email marketing
In a nutshell, I take the headaches out of marketing your business and start getting you sales using the latest in online tactics.
Why I do it:
Because there is a lot of marketing "guff" out there. Everyone has an opinion and it is so easy to fall into the trap of doing everything as business owners instead of choosing those select strategies that will see results. Ultimately, I'm about buying you back time so you can focus on what you excel at and spend more time with those who are important to you.
How I do it:
I look at your business as the unique entity it is and create a marketing strategy that will showcase it in the best light possible. All based on sound marketing principles, marketing education and 15+ years experience. I'll create a plan so you can execute it OR I can implement it for you to.
Want to Chat? Contact me here:
[email protected]
www.yaelkeon.com
Awarded two patents; oversees asset-based accessibility strategy and picture version strategy for Disney+ and Star+; consults with global colleagues regarding country-specific requirements
I am a creative, detail-oriented Senior Content Operations Manager with over 10 years in the entertainment industry. I am passionate about providing the best guest/user experience – including for those with disabilities. I am adept in facilitating communication between technical and non-technical team members. I was part of a group awarded two patents for designing an asset management system.
Outside of work, in May 2013 I self-published the supernatural middle grade novel JACK STORM AND NEW ORLEANS HOODOO. In May 2023, as the associate producer of the in-progress documentary JEWS OF CZECHIA: YESTERDAY AND TODAY, I traveled to Prague and Terezin, where I also shot footage. The documentary was named one of four finalists of the Religious Heritage Innovator Award 2023.
I’m a people’s person.
A team player, creative thinker and problem solver.
Have high work ethic, self learner and always trying to strive for excellence.
I love to dance, travel, eat and taste.
Always looking for new adventures and experiences and love the most New York city.
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