In today's rapidly changing marketing environment, it feels like once you've mastered something, it's immediately outdated. It's beyond difficult to stay ahead of the curve. Add in the fact that many don't understand the true value that marketing can bring; it can feel like you never truly capitalize on your potential. You want to drive growth for your career and your company. And you should have the opportunity to do just that. That's why I help marketers grow their companies and their careers. As the Marketing Director of Mojo Media Labs, I run our agency's marketing. My job is to function as our marketing agency's "Research and Development" department. I learn everything I can about marketing trends and constantly execute new ideas. Then we pass those learnings onto our clients and in our content. Through monthly workshops, weekly blog content, weekly podcasts, and daily social content, I constantly share what's working to drive growth in B2B today. Additionally, I interview top marketing leaders to learn how they have built their careers, so you can learn how to build yours on my podcast, the Marketing Ladder. In this show, we walk through what top marketing leaders did that led to their career growth step by step. Many of the guests are actively hiring. So this is the opportunity for you to learn career advice from your potential future boss. If you want to build your marketing career, follow the Marketing Ladder wherever you listen to podcasts. So, if you are looking to grow your company or your career, follow or connect with me to get daily insight that will result in your growth.

Lizzy (she/her) is a marketer, writer, and poet, based in Santa Fe, New Mexico. Currently, she creates educational resources for user researchers, research ops professionals, and other folks in the UX community on the User Interviews blog. She became a marketer by accident; after graduating with a Bachelor of Science in Professional Writing from a small college in Vermont, she applied to every job opportunity she could find with the word “writer” in the title. She cut her teeth on marketing as an agency copywriter, where she learned to approach content as an act of hospitality, shaped by a sense of empathy, generosity, and high regard for the audience. Since then, Lizzy’s written both freelance and in-house content for a wide range of industries, including technology, AI, retail, cosmetics, food and beverage, law, education, and most recently, UX research. Outside of work, Lizzy likes hiking, people-watching, thrift shopping, learning and sharing ideas. Her happiest memory is sitting on the shore of Lake Champlain in the summer of 2020, eating a clementine.