Dan is an analytics, insight and optimisation leader with 15+ years experience across multiple industries. He is experienced in creating and growing teams, and embedding data/ optimisation culture into organisations while remaining skilled with a wide range of relevant softwares and languages (including Amplitude Analytics, Google Analytics, Adobe Analytics, Google Tag Manager, Google Optimize, Adobe Target, Qubit, ContentSquare and SQL). Currently at Haven, Dan is building and growing analytics/ insight capabilities and maturity in the midst of a large scale digital transformation. DATA DEMOCRATISATION & CULTURE 🧫 Working in cross-functional matrix organisations (with C-suite, Product, Engineering, Marketing, Trading, Customer Service, etc), establishing data needs and developing strategies to meet and exceed them. 🧫 Advocating data education and creating training programmes for non-specialists to be able to self-serve their "day-to-day" needs, data becoming a core tenet of cross-functional product development/ business improvement. 🧫 Defining KPI frameworks together with stakeholder groups to ensure clear and consistent measurement of success that aligns to business initiatives and OKRs (Objectives & Key Results). LEADERSHIP 🧑🏻‍🤝‍🧑🏿 Creating and growing multiple teams (and a graduate scheme) with clear hierarchies of role profiles, hiring and developing talent to operate as business partners rather than service centres. 🧑🏻‍🤝‍🧑🏿 Strong believer in autonomy and learning from one’s own mistakes; a leader not a micromanager, always available to support, coach and guide. OPTIMISATION 🧪 Bringing in split testing methodologies/ processes, ensuring these are at the forefront of teams’ minds when considering any digital change. 🧪 Minimising release risk and providing understanding of potential uplifts, often discovering and iterating on winning experiment variants estimated at multiple million pounds per year. DATA BUILD & TOOL IMPLEMENTATION 🛠️ Embedding tracking implementation processes to ensure ongoing coverage of all digital change. 🛠️ Multiple implementations of various tools (Amplitude Analytics, Google Analytics, Adobe Analytics, ContentSquare and others, via Google Tag Manager), designing comprehensive data layers to drive them. 🛠️ Multiple successful tool assessments/ RFPs (Adobe Analytics Premium at TUI, ContentSquare at FitFlop, Amplitude Analytics at Haven), aligning to data strategies, opportunities, the needs of the business, the needs of end users and the issues needing a resolution.

LinkedIn Strategist, Social Selling Expert, and Content Creator. Daniel empowers businesses and sales teams to achieve exceptional results through LinkedIn strategies, Sales Navigator mastery, and impactful social selling systems. Founder of The Daily Sales, LinkedIn's leading sales community with over 1 million followers, he’s trained 50,000+ professionals and worked with top brands like Amazon, Salesforce, and Adobe. A best-selling author and sought-after keynote speaker, Daniel specializes in helping teams drive revenue, build personal brands, and create high-performing LinkedIn content to thrive in the digital sales landscape. - Best-selling author of "The Ultimate LinkedIn Sales Guide" - Best-selling author of "The Ultimate LinkedIn Message Guide"

Oi, que legal ver você aqui! Prazer, eu me chamo Daniel e moro em Brasília. Sou formado em Biblioteconomia pela Universidade Federal de Goiás. Estudei conhecimentos como Arquitetura da Informação, Taxonomia, Pesquisa de Usuário, Vocabulário controlado, Comunicação, Gestão de processos, Classificação e Ontologia. Hoje sou Chatbot Analyst na Mundiale e atuo com Design Conversacional, Inteligência Artificial e Curadoria de chatbots. Minha formação em biblioteconomia contribui e se assemelha bastante à User Experience Design e desde 2021 faço cursos de formação em Chatbots e UX Design com um foco maior em UX Writing e Linguagem Simples. Vem conferir meu portfólio: https://bit.ly/DanielGodoyPortfolio. Chatbots produzidos no curso da Let's Bot: - Dialogflow: https://bit.ly/DanielGodoyDialogFlow; - IBM Watson: https://bit.ly/WatsonAssistantDanielGodoy. Adoro conversar, fique à vontade para entrar em contato comigo. (61) 9 8157-1156 [email protected]

SWE Media Expert with multidisciplinary experience and strong knowledge in Online/Offline Media, acquired in multinational companies (+15 years of experience). Specialized in Digital Marketing strategy development and execution. Passionate about Advertising Evolution, Effectiveness, Digital Campaign Analysis, performance, Social Media Management and Team leadership. Strong technical knowledge in all (or most) Digital marketing disciplines, such as Traffic generation: Search Mkt, Display, Programmatic, as well as UX, Conversion Rate Optimization, A/B testing, Email marketing, Social Media Management and digital assets development driving insights and Business results.

My first brush with sales happened when I was 9 years old selling marbles on the playground, I've been hooked ever since. I've started multiple businesses, some failed, one was sold successfully and my current venture is growing every year. But it wasn't always growing. I started Delega in 2020 and it focused solely on helping small businesses gain an online presence. Then in early 2022, disaster. Half of my clients closed shop! I had to pivot, I needed to pivot. Needing a way find clients, I looked for tools and saw the crazy value LinkedIn offered. I discovered social selling. I've since used LinkedIn to book meetings and sign clients from across the world who are making hundreds of millions of dollars. By using The Social Selling System I developed, I've been able to help executives, and salesmen do the exact same thing. I post 10 times a week and in the past 6 months I have generated over 500 000 views leading to multiple business opportunities, expanding my network with incredible people and growing my business with social selling. Social Selling is the combination of profile, content and engagement to increase your sales and get more clients without being 'that guy' on LinkedIn that always advertises their business with a special promotion. I work with executives and sales professionals to help them use LinkedIn as it was meant to be used: as a sales tool. Send me a message and I'll show you how. 🚀 "...I would give recommendation to his services with complete confidence in the work that he does." Akholiwe Fetsha 🚀 "Daniel Martin is one of the most articulate, hardworking and dedicated young people I've ever worked with..." Nkagare Makhudu 🚀 "Daniel presents himself and his business in an exciting and engaging manner, He is passionate about what he does and goes the extra mile for his clients. I highly recommend his knowledge, skills and services." Sheldon Roothman 🚀 "His clarity in purpose to assist his customers is clear in all his work." Janine Basel John 3:16

I'm a recent transplant from Europe and I'm proud of having a unique background and perspective that came to life from years of learning new languages, living and studying abroad, traveling, and taking a lot of risks. I moved to the United States back in 2016 after spending 5 years with an international payment processing company building out business development and channel sales function and supporting infrastructure, also acting as a project, product, and account manager, and by the end of my career running 2 remote teams of 20+ multinational remote FTEs and supporting 100m+ revenue-generating business function. Upon moving to the US, I decided the best (and fastest) way to adapt to my new environment was to pursue a career in sales. Imagine immigrating to a different country and taking a job that requires a native language fluency? To say it was a crazy move would be an understatement, but I’ve never looked back! I began my sales career in business development for a marketing agency, moved on to a closing role in just one year, and then ended up in SaaS Sales Development. After learning the ins-and-outs of day-to-day as an SDR and outperforming the entire team at my next role, I moved on to Aduro where I built out the enterprise sales development function from scratch. Currently, I lead global sales development at Esper.io Professional life aside, I’m a husband and a father, I love wine, I play the drums, I run half-marathons and enjoy my new life in the PNW!