Top Resources for Product Marketers - 2023
Updated Feb 6, 2024 6 entries
Top Resources for Product Marketers - 2023

These were the most popular resources among Product Marketers in the last 12 months.

Stay in-the-know!
Subscribe to receive the latest from this playlist and the brands and creators featured.
Subscribe
The Ultimate Guide to Content Strategy

There's so much information out there about how to build a content strategy. Here's everything you need to know from how to build it, content types, terminology breakdowns and more.

eBook
How crafty marketers use buying triggers to outsmart their competition

Understanding their customers' buying triggers is a massive competitive advantage, yet many marketers are missing out.

Article
How to Create an Ideal Customer Profile In 7 Steps (With a Free Template)

An ideal customer profile (ICP) is a template of companies likely to benefit the most from your product, and in turn, are also the most lucrative customer for your business.

Article
Why Using Retina Images in Email Matters for Marketing

Zeta Marketing | Using retina images for email is a great way to increase subscriber engagement, add value, and elevate the authority of your brand. Especially when your readers are using high-DPI displays. Learn more in this featured article...

Article
How to Use the Trigger Technique

Want to turn your buyer research to actionable insights quickly? See how to use The Trigger Technique to turn customer stories to marketing ideas that work.

Case Study
The Marketer's Guide to Lead Scoring + Events

What is lead scoring, and how can events be used to score leads? Learn the basics of lead scoring, how to calculate a lead's score, and where events come into play

Article
More Playlists from The Juice
The ActiveCampaign Leap Day Extravaganza! Countdown Calendar The ActiveCampaign Leap Day Extravaganza! Countdown Calendar
Playlist
B2BMX 2024 B2BMX 2024
Playlist