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Natalie Sportelli from Thingtesting on the importance of online reviews, how to leverage UGC, and DTC trends
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Natalie Sportelli from Thingtesting on the importance of online reviews, how to leverage UGC, and DTC trends
How the "Sing 2" TikTok campaign went viral
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How the "Sing 2" TikTok campaign went viral
Influencer and publisher whitelisting is all the rage: And it works!
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Influencer and publisher whitelisting is all the rage: And it works!
Meet Vantana: Digital creator, artist, Twitch streamer, and online Yoga instructor
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Meet Vantana: Digital creator, artist, Twitch streamer, and online Yoga instructor
HOORAE's Tiana Harris on their partnership with Walmart | BANKNOTES
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HOORAE's Tiana Harris on their partnership with Walmart | BANKNOTES
Gen Z thinks your marketing is bad: Here's what you can do about it | BANKNOTES
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Gen Z thinks your marketing is bad: Here's what you can do about it | BANKNOTES
Emily Singer on 'Blanding,' the worst DTC tactics, and what brands shouldn't do on Instagram
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Emily Singer on 'Blanding,' the worst DTC tactics, and what brands shouldn't do on Instagram
Anthony Gomes: The content creator redefining menswear through culture and creativity
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Anthony Gomes: The content creator redefining menswear through culture and creativity
InfluencerMade founder Chris Grayson on best practices for brands and creators to work together
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InfluencerMade founder Chris Grayson on best practices for brands and creators to work together
How Brooklinen, TULA skincare, and others find, evaluate, and select creators | BANKNOTES
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How Brooklinen, TULA skincare, and others find, evaluate, and select creators | BANKNOTES
#paid announces partnership with BuzzFeed Canada to bring creators to BuzzFeed, Inc.'s brands
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#paid announces partnership with BuzzFeed Canada to bring creators to BuzzFeed, Inc.'s brands
Product line diversification: How and why DTC brands are expanding from their core offerings
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Product line diversification: How and why DTC brands are expanding from their core offerings
Are you combining online shopping with social media? Here's why you should
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Are you combining online shopping with social media? Here's why you should
The era of entertainment marketing is here: Tracking the right metrics will help you stand out
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The era of entertainment marketing is here: Tracking the right metrics will help you stand out
TikTok trends: What brands need to know in 2022 | BANKNOTES
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TikTok trends: What brands need to know in 2022 | BANKNOTES
Why enterprise companies hire celebrity and influencer partners
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Why enterprise companies hire celebrity and influencer partners
The creator middle class: A new wave of creators is here (plus, how brands can work with them) | BANKNOTES
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The creator middle class: A new wave of creators is here (plus, how brands can work with them) | BANKNOTES
The State of Retail in 2021
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The State of Retail in 2021
Colgate marketing: Then and now | BANKNOTES
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Colgate marketing: Then and now | BANKNOTES
Top ways brands can obtain quality UGC and connect with influencers and creators | BANKNOTES
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Top ways brands can obtain quality UGC and connect with influencers and creators | BANKNOTES
Social media trends to watch for in 2022
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Social media trends to watch for in 2022
Pop-up Shops: Are they worth trying-and could it work for your brand?
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Pop-up Shops: Are they worth trying-and could it work for your brand?
Aaron Orendorff on iOS updates, discounting in DTC, and why It's still Google's world
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Aaron Orendorff on iOS updates, discounting in DTC, and why It's still Google's world
Will the creator economy help close the gender pay gap?
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Will the creator economy help close the gender pay gap?
Home made dog food: How Dog Child is helping serve up healthy options for picky pets
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Home made dog food: How Dog Child is helping serve up healthy options for picky pets
The new Creator manifesto
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The new Creator manifesto
Gwella banks on creators and influencers to win success in edible psychedelics market
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Gwella banks on creators and influencers to win success in edible psychedelics market
Decentraland and the future of renting land in the metaverse
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Decentraland and the future of renting land in the metaverse
BURN!: Are brands trying too hard (And is everyone over It)? | BANKNOTES
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BURN!: Are brands trying too hard (And is everyone over It)? | BANKNOTES
The store as a destination
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The store as a destination
Nosto launches new shoppable Instagram functionality
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Nosto launches new shoppable Instagram functionality
Paloma banks on checkout across direct messages in launching new storefront product
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Paloma banks on checkout across direct messages in launching new storefront product
How to find your center in a world of distraction with Robbie Bent of Inward Breathwork
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How to find your center in a world of distraction with Robbie Bent of Inward Breathwork
How to wean your ecomm brand off paid ads
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How to wean your ecomm brand off paid ads
How to maintain customer loyalty as the inflation spikes the cost of goods | BANKNOTES
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How to maintain customer loyalty as the inflation spikes the cost of goods | BANKNOTES
DTC brands turn to crowdfunding investments as recession looms
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DTC brands turn to crowdfunding investments as recession looms
How to build true brand community for the long haul
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How to build true brand community for the long haul
How Awful Cloth grew a mindset brand through organic creator relationships
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How Awful Cloth grew a mindset brand through organic creator relationships
Where are brands finding new talent? Hint: It's not LinkedIn | BANKNOTES
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Where are brands finding new talent? Hint: It's not LinkedIn | BANKNOTES
Content and commerce don't have to suck
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Content and commerce don't have to suck
What I've learned from a year-long dive into the Creator Economy
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What I've learned from a year-long dive into the Creator Economy
Walgreens' approach to marketing: Then and now
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Walgreens' approach to marketing: Then and now
Changes to Meta's API impacts some influencer marketing platforms
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Changes to Meta's API impacts some influencer marketing platforms
Abercrombie & Fitch's approach to marketing: Then and now
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Abercrombie & Fitch's approach to marketing: Then and now
Banknotes' 2022 holiday DTC gift guide (and giveaway)
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Banknotes' 2022 holiday DTC gift guide (and giveaway)
Hispanic & Latinx Creators Making Their Mark In 2022
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Hispanic & Latinx Creators Making Their Mark In 2022
Global beer brand drives 14 point increase in purchase intent
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Global beer brand drives 14 point increase in purchase intent
Direct mail: A trend that will never die
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Direct mail: A trend that will never die
How to build and manage a marketing team by Tracey Wallace
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How to build and manage a marketing team by Tracey Wallace
#paid named an official TikTok marketing partner
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#paid named an official TikTok marketing partner
Six creator couples share how they work together while in a relationship
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Six creator couples share how they work together while in a relationship
Why Brands are Hiring TikTok Creators to Run Their Social Media | BANKNOTES
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Why Brands are Hiring TikTok Creators to Run Their Social Media | BANKNOTES
Creators all want long-term deals, but are they willing to play the long game?
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Creators all want long-term deals, but are they willing to play the long game?
DTC holiday gift guide 2021
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DTC holiday gift guide 2021
Is it too early for ecommerce brands to accept crypto payments? | BANKNOTES
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Is it too early for ecommerce brands to accept crypto payments? | BANKNOTES
Aysha Harun of the #YoutubeBlackvoices Creator Class of 2021 on becoming a successful Creator
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Aysha Harun of the #YoutubeBlackvoices Creator Class of 2021 on becoming a successful Creator
Furniture retailers see decline in sales, layoffs since height of COVID boom
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Furniture retailers see decline in sales, layoffs since height of COVID boom
How early fitness influencers shaped modern gym culture
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How early fitness influencers shaped modern gym culture
F*** You Pay Me looks to help close the influencer pay gap
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F*** You Pay Me looks to help close the influencer pay gap
Can social commerce actually work in the west?
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Can social commerce actually work in the west?
Is Instagram still worth your time?
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Is Instagram still worth your time?
Spiritual TikTok: Content creators target digital worship (of all things)
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Spiritual TikTok: Content creators target digital worship (of all things)
L'Oreal puts a rosy spotlight on mature creators (and more brands need to do the same).
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L'Oreal puts a rosy spotlight on mature creators (and more brands need to do the same).
OOH and Ahh: Brands leveraging creators in out-of-home (OOH) ads
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OOH and Ahh: Brands leveraging creators in out-of-home (OOH) ads
Want to work with effective creators and influencers? Get them to opt-in | BANKNOTES
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Want to work with effective creators and influencers? Get them to opt-in | BANKNOTES
How New Balance became the king of collabs | BANKNOTES
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How New Balance became the king of collabs | BANKNOTES
Not all creators need to foster community
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Not all creators need to foster community
Beauty brands are (Finally) turning to male influencers
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Beauty brands are (Finally) turning to male influencers
Product photography at scale: Today's eCommerce brands are outsourcing | BANKNOTES
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Product photography at scale: Today's eCommerce brands are outsourcing | BANKNOTES
7 Ways To Make The Shift to Sustainable Ecommerce | Banknotes | BANKNOTES
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7 Ways To Make The Shift to Sustainable Ecommerce | Banknotes | BANKNOTES
Ways eCommerce brands can grow sales the remainder of 2022
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Ways eCommerce brands can grow sales the remainder of 2022
BANKNOTES readers: We want to hear from you | BANKNOTES
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BANKNOTES readers: We want to hear from you | BANKNOTES
Influencer marketing trends, as written by ChatGPT | BANKNOTES
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Influencer marketing trends, as written by ChatGPT | BANKNOTES
Poor TikTok showing foreshadowed CNN's failed streaming experiment
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Poor TikTok showing foreshadowed CNN's failed streaming experiment
General Mills' DTC-CPG strategy and its chief, Carter Jensen | BANKNOTES
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General Mills' DTC-CPG strategy and its chief, Carter Jensen | BANKNOTES
Nike's approach to marketing: Then and now
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Nike's approach to marketing: Then and now
Why brands need authenticity in their celebrity and influencer collaborations
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Why brands need authenticity in their celebrity and influencer collaborations
Ettitude - Founders, Phoebe Yu & Kat Dey
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Ettitude - Founders, Phoebe Yu & Kat Dey
Fashion, NFTs, & The Metaverse-Oh My!
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Fashion, NFTs, & The Metaverse-Oh My!
Why brands need to pivot to long-term influencer partnerships in 2022
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Why brands need to pivot to long-term influencer partnerships in 2022
Thank yourself later for starting a buy now, pay later program | BANKNOTES
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Thank yourself later for starting a buy now, pay later program | BANKNOTES
It's Rental SZN. Are men ready for it?
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It's Rental SZN. Are men ready for it?
How to take product sampling into the eCommerce space
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How to take product sampling into the eCommerce space
Content not performing? How to create platform-native content that drives results | BANKNOTES
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Content not performing? How to create platform-native content that drives results | BANKNOTES
Focusing on customers and leading with compassion by Lainie Schreiber of Latico Leathers
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Focusing on customers and leading with compassion by Lainie Schreiber of Latico Leathers
Ad costs for Memorial Day weekend across Facebook and Instagram dip YOY
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Ad costs for Memorial Day weekend across Facebook and Instagram dip YOY
Social media endorsements: Brands and DTC influencers play hide and seek with disclosures
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Social media endorsements: Brands and DTC influencers play hide and seek with disclosures
TikTok success: Value longevity over the momentary peak
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TikTok success: Value longevity over the momentary peak
How Viome leverages UGC in the marketing mix
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How Viome leverages UGC in the marketing mix
Are creators the next breed of educators? | BANKNOTES
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Are creators the next breed of educators? | BANKNOTES
Marfa Stance is transforming activewear one modular garment at a time
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Marfa Stance is transforming activewear one modular garment at a time
Marketing lessons from Marvel | BANKNOTES
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Marketing lessons from Marvel | BANKNOTES
Five Minute Journal-Co-Founder, Alex Ikonn
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Five Minute Journal-Co-Founder, Alex Ikonn
DTC brands founded by influencers: The future is now
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DTC brands founded by influencers: The future is now
IN BOLD PRINT looks to become source of truth on 'sustainable' DTC brands
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IN BOLD PRINT looks to become source of truth on 'sustainable' DTC brands
How marginalized creators are using "algospeak" to bypass the algorithms and reach wider audiences | BANKNOTES
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How marginalized creators are using "algospeak" to bypass the algorithms and reach wider audiences | BANKNOTES