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What is Metadata.io? The B2B Paid Digital Platform You Need to Know | Metadata.io
Article
What is Metadata.io? The B2B Paid Digital Platform You Need to Know | Metadata.io
10 Best B2B Retargeting Strategies for Conversions
Article
10 Best B2B Retargeting Strategies for Conversions
Account-Based vs. Inbound Marketing: Which Is Better For You?
Article
Account-Based vs. Inbound Marketing: Which Is Better For You?
How to Use Intent Data in Your B2B Marketing Strategy
Article
How to Use Intent Data in Your B2B Marketing Strategy
10 B2B Lead Generation Techniques to Boost Your Pipeline
Article
10 B2B Lead Generation Techniques to Boost Your Pipeline
How Does Account-Based Marketing Orchestration Work?
Article
How Does Account-Based Marketing Orchestration Work?
A Guide to Scaling Paid Media Campaigns Without Overspending
Article
A Guide to Scaling Paid Media Campaigns Without Overspending
How to Implement Paid Media Marketing Automation
Article
How to Implement Paid Media Marketing Automation
How to Implement Data-Driven Ad Targeting with AI
Article
How to Implement Data-Driven Ad Targeting with AI
How to Create Highly Targeted PPC Campaigns That Convert
Article
How to Create Highly Targeted PPC Campaigns That Convert
How Outsourcing Digital Marketing Services Can Transform Your Business
Article
How Outsourcing Digital Marketing Services Can Transform Your Business
What's a Good CTR for Facebook Ads in B2B SaaS?
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What's a Good CTR for Facebook Ads in B2B SaaS?
B2B Demand Gen Agency vs Automation: Which Drives Better ROI?
Article
B2B Demand Gen Agency vs Automation: Which Drives Better ROI?
What Does a Performance Marketing Agency Do?
Article
What Does a Performance Marketing Agency Do?
What Top B2B Lead Generation Companies Bring to Enterprise-Level Marketing
Article
What Top B2B Lead Generation Companies Bring to Enterprise-Level Marketing
13 Facebook Ads Best Practices for B2B Marketers to Boost ROI
Article
13 Facebook Ads Best Practices for B2B Marketers to Boost ROI
How to Find the Right Google Ads Management Agency for B2B SaaS
Article
How to Find the Right Google Ads Management Agency for B2B SaaS
Facebook Ads Reporting: 10 Essential Metrics That Drive ROI
Article
Facebook Ads Reporting: 10 Essential Metrics That Drive ROI
Introducing Our First 3 AI Agents
Article
Introducing Our First 3 AI Agents
Mastering ABX Marketing: A B2B Game Changer | Metadata.io
Article
Mastering ABX Marketing: A B2B Game Changer | Metadata.io
PPC Consultant: Maximize ROI with Experts | Metadata.io
Article
PPC Consultant: Maximize ROI with Experts | Metadata.io
Building Your Brand on LinkedIn | Metadata.io
Article
Building Your Brand on LinkedIn | Metadata.io
4 Advanced ABM Tactics for B2B Success | Metadata.io
Article
4 Advanced ABM Tactics for B2B Success | Metadata.io
Best Account-Based Marketing Examples | Metadata.io
Article
Best Account-Based Marketing Examples | Metadata.io
Top Facebook Ads Agency for B2B Success | Metadata.io
Article
Top Facebook Ads Agency for B2B Success | Metadata.io
Master Facebook Campaign Ads for B2B Success | Metadata.io
Article
Master Facebook Campaign Ads for B2B Success | Metadata.io
Upgrade Your Strategy with a Modern PPC Agency | Metadata.io
Article
Upgrade Your Strategy with a Modern PPC Agency | Metadata.io
How to Optimize Your Facebook Marketing Strategy for B2B Success in 2025
Article
How to Optimize Your Facebook Marketing Strategy for B2B Success in 2025
Pursuit ABM vs. Traditional ABM: What's the Difference?
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Pursuit ABM vs. Traditional ABM: What's the Difference?
A Complete Guide to Facebook Lead Ads for B2B Marketers
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A Complete Guide to Facebook Lead Ads for B2B Marketers
Scaling Facebook Ads: 5 Techniques for B2B Success
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Scaling Facebook Ads: 5 Techniques for B2B Success
Better Bids, Better Results: Say Hello to the Metadata Bid Agent
Article
Better Bids, Better Results: Say Hello to the Metadata Bid Agent
The B2B Marketer's Handbook to LinkedIn Ads
Article
The B2B Marketer's Handbook to LinkedIn Ads
Creating a Strategy That Revolves Around Customer Value: A Comprehensive Guide
Article
Creating a Strategy That Revolves Around Customer Value: A Comprehensive Guide
ABX vs ABM: Unraveling the Future of Account-Based Strategies
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ABX vs ABM: Unraveling the Future of Account-Based Strategies
Mastering B2B Facebook Ads: Strategies for Success in Digital Marketing
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Mastering B2B Facebook Ads: Strategies for Success in Digital Marketing
An Account Executive Marketing Experiment: Crafting Success from Frustration
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An Account Executive Marketing Experiment: Crafting Success from Frustration
We've Improved Our Audience Match Rates
Article
We've Improved Our Audience Match Rates
B2B is not Boring
Article
B2B is not Boring
Finding Clarity in Your Job Search
Article
Finding Clarity in Your Job Search
Maximizing ROI: Harnessing Experiment and Channel Count Strategies in B2B Marketing
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Maximizing ROI: Harnessing Experiment and Channel Count Strategies in B2B Marketing
Leveraging Ad Formats for Maximum Impact: Performance Insights Across LinkedIn and Facebook from Metadata.io
Article
Leveraging Ad Formats for Maximum Impact: Performance Insights Across LinkedIn and Facebook from Metadata.io
Optimizing B2B Campaigns: A Data-Driven Look at Channel and Audience Performance on Metadata.io
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Optimizing B2B Campaigns: A Data-Driven Look at Channel and Audience Performance on Metadata.io
Transforming Google Search Ads Performance: Leveraging Metadata for Optimization and Efficiency
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Transforming Google Search Ads Performance: Leveraging Metadata for Optimization and Efficiency
My Journey from Political Consultant to Marketing Services Director at Metadata
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My Journey from Political Consultant to Marketing Services Director at Metadata
From Metadata User to Employee: How to Master B2B Marketing on B2C Channels
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From Metadata User to Employee: How to Master B2B Marketing on B2C Channels
How Metadata Fundamentally Changed My Approach to B2B Marketing
Article
How Metadata Fundamentally Changed My Approach to B2B Marketing
Why We Killed Customer Success at Metadata
Article
Why We Killed Customer Success at Metadata
Hey Marketers, It Might Be Time to Slow Down. Here's Why (and How) | Metadata.io
Article
Hey Marketers, It Might Be Time to Slow Down. Here's Why (and How) | Metadata.io
Nail Your Next Product Launch with The Tiered Strategy of a Product Marketing Pro
Article
Nail Your Next Product Launch with The Tiered Strategy of a Product Marketing Pro
Look Beyond the MQL: 3 Steps to Introduce Revenue Marketing to Your Company
Article
Look Beyond the MQL: 3 Steps to Introduce Revenue Marketing to Your Company
4 Advertising Strategies That Helped ClickUp Grow to 8M Users
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4 Advertising Strategies That Helped ClickUp Grow to 8M Users
Know Thy Audience: Why Segmentation, Experimentation, and Empathy Will Never Go Out of Style
Article
Know Thy Audience: Why Segmentation, Experimentation, and Empathy Will Never Go Out of Style
6 Ways to Lower Your Customer Acquisition Cost (CAC) in 2024
Article
6 Ways to Lower Your Customer Acquisition Cost (CAC) in 2024
Measure This, Not That: Your Guide to the Demand Gen Metrics That Matter
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Measure This, Not That: Your Guide to the Demand Gen Metrics That Matter
Rand Fishkin Says It's the End of Attribution-Here's What You Should Do About It
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Rand Fishkin Says It's the End of Attribution-Here's What You Should Do About It
How Navvatic Cut Its Sales Cycle By 59% in Less Than Two Years
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How Navvatic Cut Its Sales Cycle By 59% in Less Than Two Years
How to Boost Ad Performance By Up to 30% with AI and Predictive Analytics
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How to Boost Ad Performance By Up to 30% with AI and Predictive Analytics
How to Optimize Your B2B Events Strategy (and How AI Can Help)
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How to Optimize Your B2B Events Strategy (and How AI Can Help)
How UserGems Increased Win Rates by 31% With Paid Media Multithreading
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How UserGems Increased Win Rates by 31% With Paid Media Multithreading
Should You Put Budget Behind Brand Awareness in a Down Economy? We Think So.
Article
Should You Put Budget Behind Brand Awareness in a Down Economy? We Think So.
The Case for Multichannel Marketing and How B2B Marketers Can Nail Their Strategy This Year
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The Case for Multichannel Marketing and How B2B Marketers Can Nail Their Strategy This Year
Behind the Scenes: Unveiling Our Thoughts on Display Advertising
Article
Behind the Scenes: Unveiling Our Thoughts on Display Advertising
Stop Struggling, Start Experimenting: How to Think About Your Paid Ad Experiments
Article
Stop Struggling, Start Experimenting: How to Think About Your Paid Ad Experiments
More Than a Button: The Best CTAs for Paid Social Advertising (Based on $130M in Ad Spend)
Article
More Than a Button: The Best CTAs for Paid Social Advertising (Based on $130M in Ad Spend)
Modern Marketer Guide: How to Radically Dial In Your B2B Audience Targeting
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Modern Marketer Guide: How to Radically Dial In Your B2B Audience Targeting
How the Best B2B Marketers Untangle the Mystery of Attribution and ROI
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How the Best B2B Marketers Untangle the Mystery of Attribution and ROI
B2B Marketers-Meet Your New BFF: How AI Writing Is Changing the Game
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B2B Marketers-Meet Your New BFF: How AI Writing Is Changing the Game
Modern Marketer Guide: Building the B2B Marketing Dream Team
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Modern Marketer Guide: Building the B2B Marketing Dream Team
Boosting Paid Social ROI: The Impact of Enabling Pipeline Optimization
Article
Boosting Paid Social ROI: The Impact of Enabling Pipeline Optimization
How Metadata Uses Metadata
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How Metadata Uses Metadata
Audiences
Article
Audiences
Campaigns and budget setup
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Campaigns and budget setup
How I Reach B2B Audiences Across Channels in 2023
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How I Reach B2B Audiences Across Channels in 2023
Unpacking the Rise of ABM and Ungated Content for B2B Marketers
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Unpacking the Rise of ABM and Ungated Content for B2B Marketers
We're Breaking Free: Why It's Time for Demand Gen Marketers to Own Their Data
Article
We're Breaking Free: Why It's Time for Demand Gen Marketers to Own Their Data
Is paid social advertising still worth it in 2023?
Article
Is paid social advertising still worth it in 2023?
The Next Big Thing in B2B Marketing: LinkedIn Thought Leader Ads
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The Next Big Thing in B2B Marketing: LinkedIn Thought Leader Ads
Budgeting, Pacing, and Optimizing to Maximize Your Ad Dollars
Article
Budgeting, Pacing, and Optimizing to Maximize Your Ad Dollars
Metadata.io Ranks No. 1870 on the 2023 Inc. 5000
Article
Metadata.io Ranks No. 1870 on the 2023 Inc. 5000
Using Web Personalization to Create Better Buying Experiences
Article
Using Web Personalization to Create Better Buying Experiences
Marketers do more with Metadata
Article
Marketers do more with Metadata
Metadata for Finance Leaders | Get more out of your spend
Article
Metadata for Finance Leaders | Get more out of your spend
Building B2B Audiences Across Native Ad Channels with Metadata
Article
Building B2B Audiences Across Native Ad Channels with Metadata
Reporting Doesn't Have to Be a Nightmare
Article
Reporting Doesn't Have to Be a Nightmare
See what's under the Metadata hood
Article
See what's under the Metadata hood
Managing Your Paid Media Budget Like a Performance Marketing Pro
Article
Managing Your Paid Media Budget Like a Performance Marketing Pro
Don't let your traffic go to waste
Article
Don't let your traffic go to waste
How We Automate Paid Social Media Campaigns Using Metadata
Article
How We Automate Paid Social Media Campaigns Using Metadata
Metadata for Demand Gen Marketers | Work smarter, not harder
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Metadata for Demand Gen Marketers | Work smarter, not harder
Security, Privacy, and Compliance at Metadata
Article
Security, Privacy, and Compliance at Metadata
How To Make Big Demand Gen Bets That Beat the House (and Deliver ROI) | Metadata.io
Article
How To Make Big Demand Gen Bets That Beat the House (and Deliver ROI) | Metadata.io
Marketing OS: LinkedIn-level targeting on every channel
Article
Marketing OS: LinkedIn-level targeting on every channel
The No-BS Buyer's Guide From Actual Metadata Customers
Article
The No-BS Buyer's Guide From Actual Metadata Customers
Metadata for Marketing Leaders | Make every marketing dollar count
Article
Metadata for Marketing Leaders | Make every marketing dollar count
When Do DIY Paid Campaigns Make Sense?
Article
When Do DIY Paid Campaigns Make Sense?
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