Supermetrics

Supermetrics

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Campaign naming conventions: The key to cleaner and reliable reporting [template included]
Article
Campaign naming conventions: The key to cleaner and reliable reporting [template included]
Power BI for marketing: How to set up your dashboards
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Power BI for marketing: How to set up your dashboards
Conversions API: How marketers can improve ad results and adapt to privacy changes
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Conversions API: How marketers can improve ad results and adapt to privacy changes
Cookieless tracking: The future of cookies and 5 alternatives marketers should try
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Cookieless tracking: The future of cookies and 5 alternatives marketers should try
Black Friday ecommerce success: Reduce stress and boost profits
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Black Friday ecommerce success: Reduce stress and boost profits
Marketing analytics: A guide to improve your skills
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Marketing analytics: A guide to improve your skills
Data blending in Google Sheets: 2 ways to combine data from multiple sources for deeper marketing reports
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Data blending in Google Sheets: 2 ways to combine data from multiple sources for deeper marketing reports
Adverity vs. Supermetrics: A comparison guide
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Adverity vs. Supermetrics: A comparison guide
Supermetrics & Vollrath | Customer Case Study
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Supermetrics & Vollrath | Customer Case Study
Google Ads metrics: The KPIs that matter most and how to improve them
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Google Ads metrics: The KPIs that matter most and how to improve them
A guide to data transformation in Power BI for marketers
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A guide to data transformation in Power BI for marketers
7 ways agencies are using Supermetrics to win and retain clients
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7 ways agencies are using Supermetrics to win and retain clients
Build vs. buy: Making the right choice for your marketing data pipelines
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Build vs. buy: Making the right choice for your marketing data pipelines
Incrementality testing for marketers
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Incrementality testing for marketers
Funnel vs. Supermetrics: A comparison guide
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Funnel vs. Supermetrics: A comparison guide
How to scale and standardize your client reporting
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How to scale and standardize your client reporting
How to deal with slow Looker Studio reports
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How to deal with slow Looker Studio reports
Facebook Ads to Power BI: 2 ways to import your data (free template included)
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Facebook Ads to Power BI: 2 ways to import your data (free template included)
What's a data-driven marketing agency, and how to be one
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What's a data-driven marketing agency, and how to be one
What's new at Supermetrics in May 2024
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What's new at Supermetrics in May 2024
Looker Studio guide for marketers: How to build engaging and actionable dashboards
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Looker Studio guide for marketers: How to build engaging and actionable dashboards
Supermetrics Storage vs. your own data warehouse: which one should you go with?
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Supermetrics Storage vs. your own data warehouse: which one should you go with?
Data blending in marketing: What it is, how it works, and why you need it
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Data blending in marketing: What it is, how it works, and why you need it
Looker Studio vs. Power BI for data visualization
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Looker Studio vs. Power BI for data visualization
Google Analytics 4 guide for marketers: How to set up your properties and make the most of your GA4 data
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Google Analytics 4 guide for marketers: How to set up your properties and make the most of your GA4 data
What's new at Supermetrics in April 2024
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What's new at Supermetrics in April 2024
Marketing reporting: the ultimate guide for digital marketers, including dashboards, templates, tools & software
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Marketing reporting: the ultimate guide for digital marketers, including dashboards, templates, tools & software
Supermetrics for data transformation: Top 7 use cases for marketers
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Supermetrics for data transformation: Top 7 use cases for marketers
What's new at Supermetrics in March 2024
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What's new at Supermetrics in March 2024
Data-driven marketing decisions: Improve the quality and speed of decision-making
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Data-driven marketing decisions: Improve the quality and speed of decision-making
Google Analytics 4 to Power BI: 2 simple ways to export your website data (free template included)
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Google Analytics 4 to Power BI: 2 simple ways to export your website data (free template included)
Power BI custom visuals: 5 charts to elevate your data storytelling
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Power BI custom visuals: 5 charts to elevate your data storytelling
Automate ad spend tracking and budget pacing with Google Sheets and Supermetrics [Free cheat sheet and template included]
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Automate ad spend tracking and budget pacing with Google Sheets and Supermetrics [Free cheat sheet and template included]
Supermetrics & Benefit Cosmetics | Customer Case Study
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Supermetrics & Benefit Cosmetics | Customer Case Study
Marketing measurement: A guide to KPIs, methods, and tools
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Marketing measurement: A guide to KPIs, methods, and tools
B2B marketing measurement: How to future-proof your growth
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B2B marketing measurement: How to future-proof your growth
First-party data strategy: The ultimate guide for marketers
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First-party data strategy: The ultimate guide for marketers
Connect MySQL to Google Sheets: 2 ways to export your data
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Connect MySQL to Google Sheets: 2 ways to export your data
Big data for marketers: Why, how, and where to start
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Big data for marketers: Why, how, and where to start
Supermetrics Wrapped 2023: A year in review and what to expect in 2024
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Supermetrics Wrapped 2023: A year in review and what to expect in 2024
Brand testing and measurement: How Supermetrics used data and a full-funnel test to develop and launch a new brand identity
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Brand testing and measurement: How Supermetrics used data and a full-funnel test to develop and launch a new brand identity
Looker Studio (Data Studio) for marketers: 10 must-know tips
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Looker Studio (Data Studio) for marketers: 10 must-know tips
SuperSummit 2023 recap: What you need to know about the future of marketing data
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SuperSummit 2023 recap: What you need to know about the future of marketing data
Marketing mix modeling for marketers: How to measure marketing in a privacy-first world
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Marketing mix modeling for marketers: How to measure marketing in a privacy-first world
Google Analytics 4 interface limitations and how to overcome them
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Google Analytics 4 interface limitations and how to overcome them
Power BI vs. Excel: Which one should you use for your marketing dashboards
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Power BI vs. Excel: Which one should you use for your marketing dashboards
Data blending in Looker Studio and how to overcome its limitations
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Data blending in Looker Studio and how to overcome its limitations
Amazon Ads 101: The ultimate guide to driving more sales and growing your store on Amazon
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Amazon Ads 101: The ultimate guide to driving more sales and growing your store on Amazon
Bring your marketing data to Power BI
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Bring your marketing data to Power BI
Marketing data governance for marketing leaders: how to build trust in your data
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Marketing data governance for marketing leaders: how to build trust in your data
Data ownership for marketers: How to get deeper insights from your marketing data
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Data ownership for marketers: How to get deeper insights from your marketing data
Supermetrics & Ben Collins | Partner Case Study
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Supermetrics & Ben Collins | Partner Case Study
LinkedIn Ads Best Practices for Beginners: How to run successful ad campaigns [free template included]
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LinkedIn Ads Best Practices for Beginners: How to run successful ad campaigns [free template included]