How to come up with an idea for a video ad
Associated with
Hope Morley Hope Morley
Guy Bauer Guy Bauer
How to come up with an idea for a video ad

In this episode, Guy and Hope walk through the Idea Generator 1.0, a distillation of our actual process for coming up with killer ideas for B2B video ads. The purpose of the Idea Generator is to help you narrow down the possible creative avenues until you find one that makes sense for your campaign.