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Proving Marketing's Impact Is More Than Justifying Spend
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Posted Oct 2, 2024 3 min read
Proving Marketing's Impact Is More Than Justifying Spend

Pranav Piyush (Paramark), Megan Boone (Redis), and Jason Widup (Peak B2B) share their approaches for setting goals, measuring success, and getting leadership buy-in when you can't always quantify your marketing.