How Qualified Activated Their Intent Data and Influenced $6.9M in Pipeline
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Nick Duke Nick Duke
Posted Jan 24, 2023 2 min read
How Qualified Activated Their Intent Data and Influenced $6.9M in Pipeline
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Metadata gives us the ability to build custom audiences and leverage them on ad channels that typically don't let you get that granular like Facebook and LinkedIn. It adds that next level of detail so we can be more efficient with our ad spend.

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