Salesforce is a behemoth. The San Francisco company, founded in 1999, has a market cap of 260 billion, and annual revenue of approximately 26 billion (and growing). It controls about 20% of the CRM market share, and is used by over 150,000 businesses worldwide. To say that it dominates the sales technology space would be the understatement of the century.
Salesforce employs a whopping 56,606 people worldwide (as of Jan 21, 2021), many of whom have become Salesforce employees through its various acquisitions. In fact, Salesforce has acquired a total of 69 companies, more than half of those just since 2015.
We were curious to find out how much the biggest player in the sales space pays their salespeople, so we reached out to RepVue, a platform where you can discover 1000s of peer-rated and top-paying sales orgs, to get some figures.
For this article, we've decided to focus on the following metrics: base pay and OTE (on-target earnings), quota attainment (the percentage of sales team hitting quota), average deal size, and how much the top earners are expected to make (according to sales reps from that organization). Furthermore, we've broken down the numbers based on which segment the salespeople are targeting, then further by division (the companies Salesforce owns which have their own sales teams).
Here are the numbers: