How Brands Win in the Age of LLMs: David Kirkdorffer
Associated with
Greg Wise Greg Wise
Charlie Riley Charlie Riley
Posted Aug 22, 2025 3 min read
How Brands Win in the Age of LLMs: David Kirkdorffer

On episode 21 of Beyond the Billboard, hosts Charlie Riley and Greg Wise are joined by veteran B2B marketer David Kirkdorffer, who shares fresh insights on where modern marketing is headed and how brands must evolve to stay relevant in a world powered by AI and LLMs (large language models). Watch the full episode below....