Associated with
Steeve Vakeeswaran
5 min read
Is Your Company Compatible with Product Led Growth? | Steeve Vakeeswaran, Head of Sales and Expansion at Zapier | Correlated Podcast
91% of SaaS companies plan to increase their PLG investment this year. But can all businesses can be product-led? Breezy Beaumont sat down with Steeve Vakeeswaran, the Head of Sales & Expansion at Zapier to talk about Zapier's self-serve pipeline, how it helped remove friction between the customer and the product, and the benefits of aligning product and sales teams.
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