In this post, we'll cover how we typically see PLG companies leverage Reverse ETL today and discuss why you still need a product-led lead scoring and insights solution to power your PLG motion. We will share how you can use Correlated to bridge the gap from data living in Reverse ETL models to actual growth and sales plays. We'll end with specific examples of how our customers today are combining Reverse ETL and Correlated to discover, prioritize, and reach out to the best leads.