Letting the Prospect Drive the Sales Conversation | Jason Rozenblat, CRO at CallRail | Correlated Podcast
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Jason Rozenblat Jason Rozenblat
9 min read
Letting the Prospect Drive the Sales Conversation | Jason Rozenblat, CRO at CallRail | Correlated Podcast

Historically, it's been difficult for sales teams to know how and when to reach out to current users of their product either for conversion or expansion. But, with access to product data, sales teams can be both proactive and reactive at the same time. CallRail's VP of Sales, Jason Rozenblat, discusses how a user-driven trial process connects to better conversions.