Sales & Marketing Alignment: A Pragmatist's View
Posted Jul 30, 2014 6 min read
Sales & Marketing Alignment: A Pragmatist's View
Act On Software Claimed Act On Software
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The term "sales and marketing alignment" is at the top of today's Business Buzz Words list, as evidenced by the sheer magnitude written on the topic. (A quick search returns over 22 million results. Modify the term slightly and the results become seemingly infinite.)

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