Why Hasn't the US Adopted Opt-In? It's Time for a Rethink.
Posted Sep 1, 2016 6 min read
Why Hasn't the US Adopted Opt-In? It's Time for a Rethink.

CAN-SPAM doesn't do enough to protect US consumers – or US commerce. Especially given the coming changes in EU digital laws, it's time we adopted email opt-in.

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