Home
Top
Topics
Content Strategy
Prospecting
Sales Exercises
Sales Templates
Social Media Marketing
All Topics
Browse
Brands
Creators
For brands
Search
Sign up
Sign in
Sign in
Arrow left
Account-Based Analytics
/
Metadata
/
Podcast Episodes
Add to Favorites
Add to Favorites
Remove from Favorites
Add to My Library
Add to My Library
Remove from My Library
Associated with
Joe Chernov
Gil Allouche
Dee Anna McPherson
Posted Jan 6, 2022
•
40 min read
Episode 7: Dee Anna McPherson and Joe Chernov
Metadata
Listen now
Follow Metadata
Following Metadata
Unfollow Metadata
In our seventh episode, Gil Allouche talks category creation with two B2B pioneers who changed the
Other content from
Metadata
Explore all
Unlocked
View details
eBook
The CMO's Guide to Modern Marketing
View details
Article
An Account Executive Marketing Experiment: Crafting Success from Frustration
View details
Article
Optimizing B2B Campaigns: A Data-Driven Look at Channel and Audience Performance on Metadata.io
View details
Article
Leveraging Ad Formats for Maximum Impact: Performance Insights Across LinkedIn and Facebook from Metadata.io
Featured by Salesforce
Featured
Read now
Article
Add to My Library
Add to My Library
Remove from My Library
How To Run Your Pipeline Engine To Drive Growth
Claimed
Salesforce
Share this
Close
Close
Share to:
Share on LinkedIn
Share on Twitter
Share to Email
- or -
Copy the URL below and share to your favorite social platforms.
Copy
How it works
The shared link will allow the reader to click through to the final url for this piece, skipping the need to sign up or log in to engage with the content.
Loading
Close
Close
Loading