Apple MPP Adapt Series: Maintaining Ultimate List Health in the Age of Increased Privacy
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 Wael Elasady Wael Elasady
Posted Nov 10, 2021 3 min read
Apple MPP Adapt Series: Maintaining Ultimate List Health in the Age of Increased Privacy

Adapting increased privacy controls like Apple's MPP is a must for successful marketing in 2022 and beyond. One major step is list health.

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