Mixtiles co-founder on marketing, identity, privacy, iOS 14, IDFA, and app vs web
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John Koetsier John Koetsier
Posted Feb 22, 2021 6 min read
Mixtiles co-founder on marketing, identity, privacy, iOS 14, IDFA, and app vs web

Sometimes a smaller top of the funnel is better than a big gaping maw that hoovers any and all potential customers in. And sometimes the web is a better