3 min read
The story of one of the most successful sales initiatives of all time: Girl Scout Cookies
When the Mistletoe Troop in Muskogee, Oklahoma, sold the first batch of Girl Scout cookies in 1917, it was 25 cents for a dozen. Now it's $5 per package, and $6 for the gluten-free ones (at least someone's getting a cost-of-living raise.) But the price isn't the only thing that's changed over the last hundred years of Girl Scout cookie sales. The way they're selling them has changed too.
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