Ben Tepfer

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AI in Marketing: How Optimove Balances Innovation with Responsibility

AI in Marketing: How Optimove Balances Innovation with Responsibility

Oct 16, 2024

Article

Latest Content

Optimove's Responsibility as the Visionary Leader

Optimove's Responsibility as the Visionary Leader

Nov 13, 2024

Article

AI in Marketing: How Optimove Balances Innovation with Responsibility

AI in Marketing: How Optimove Balances Innovation with Responsibility

Oct 16, 2024

Article

How to Prepare for Future Marketing Trends

How to Prepare for Future Marketing Trends

Sep 11, 2024

Article

Opti-X Empowers Marketers to Create Personalized Experiences Customers Demand

Opti-X Empowers Marketers to Create Personalized Experiences Customers Demand

Sep 04, 2024

Article

The Marketer as Air Traffic Controller: Navigating Customer Journeys with AI

The Marketer as Air Traffic Controller: Navigating Customer Journeys with AI

Aug 06, 2024

Article

Zombie Customers: Identifying Who Your Best Customers Aren't

Zombie Customers: Identifying Who Your Best Customers Aren't

Jul 17, 2024

Article

The Next Frontier in Crafting a Journey Orchestration Strategy: Elevating Your Marketing Game

The Next Frontier in Crafting a Journey Orchestration Strategy: Elevating Your Marketing Game

Apr 11, 2024

Article

You Need to Start Using Machine Learning for Segmentation

You Need to Start Using Machine Learning for Segmentation

Apr 09, 2024

Article

Make Every Day Valentine's Day: Make Customers Fall in Love with Relevant, Timely Product Recommendations

Make Every Day Valentine's Day: Make Customers Fall in Love with Relevant, Timely Product Recommendations

Feb 13, 2024

Article

How to Leverage Web Push Messaging to Engage with Active and Churned Players in iGaming

How to Leverage Web Push Messaging to Engage with Active and Churned Players in iGaming

Jan 02, 2024

Article

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Optimove's Responsibility as the Visionary Leader

Article

Optimove's Responsibility as the Visionary Leader

AI in Marketing: How Optimove Balances Innovation with Responsibility

Article

AI in Marketing: How Optimove Balances Innovation with Responsibility

How to Prepare for Future Marketing Trends

Article

How to Prepare for Future Marketing Trends

Opti-X Empowers Marketers to Create Personalized Experiences Customers Demand

Article

Opti-X Empowers Marketers to Create Personalized Experiences Customers Demand

The Marketer as Air Traffic Controller: Navigating Customer Journeys with AI

Article

The Marketer as Air Traffic Controller: Navigating Customer Journeys with AI

Zombie Customers: Identifying Who Your Best Customers Aren't

Article

Zombie Customers: Identifying Who Your Best Customers Aren't

The Next Frontier in Crafting a Journey Orchestration Strategy: Elevating Your Marketing Game

Article

The Next Frontier in Crafting a Journey Orchestration Strategy: Elevating Your Marketing Game

You Need to Start Using Machine Learning for Segmentation

Article

You Need to Start Using Machine Learning for Segmentation

Make Every Day Valentine's Day: Make Customers Fall in Love with Relevant, Timely Product Recommendations

Article

Make Every Day Valentine's Day: Make Customers Fall in Love with Relevant, Timely Product Recommendations

How to Leverage Web Push Messaging to Engage with Active and Churned Players in iGaming

Article

How to Leverage Web Push Messaging to Engage with Active and Churned Players in iGaming

Conducting a Seamless Experience: The Power of Customer Journey Orchestration

Article

Conducting a Seamless Experience: The Power of Customer Journey Orchestration

Experienced product marketer and technical evangelist with a demonstrated history of working in the computer software industry. Skilled in digital strategy, market research and analysis, public speaking, HTML/CSS/JavaScript, and analytics. Strong marketing professional with a Bachelor of Arts (B.A.) focused in Television-Radio-Film and Geography from Syracuse University.

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