Latest Content
B2B startup executive with 17+ yrs of global experience across GTM, growth, product and strategy roles. Hands-on experience in high-growth roles, built & scaled high-performing teams and keen focus to build customer experiences thereby creating value throughout the customer journey.
Singularly focused on the customer experience from Point A to Point B
- Point A -> Customers don't know we exist
- Point B -> Customers are our evangelists
Zoominfo - continuously iterated on product/growth & enterprise sales efforts to create a massive flywheel to get freemium users, data contribution engine, lead pipeline & 20% y-o-y growth in customers ($240M exit / $10B IPO)
GTM: Full Funnel Development | Customer Acquisition & Retention loops | Demand Creation & Capture | Inbound | Outbound | Partnerships | Revenue Teams | Up-sell & cross-sell | Post-Sales - Onboarding / CX | VoC | Customer Marketing
GROWTH / PLG / PLS: Building Growth Models | Customer Growth Metrics (AARRR) | Growth Triggers | Growth Strategy & Culture
PRODUCT MANAGEMENT: Product strategy & Roadmaps | Prototyping & Rapid Iteration | PMF | UI / UX Design | Product evangelist internally and externally | Large data-set driven products / platforms
DATA & OPS: Customer Analytics | Data Insights & dashboards | Revenue Ops | NRR | CSAT
STRATEGIC PLANNING: Market and Competitor Research & Analysis | Business Model and Ecosystem analysis | New Venture & Growth strategies | Market Entry & Positioning | Pricing | Value Delivery
Specialties:
GTM | Product + Growth Strategy
Customer Acquisition & Funnel Development
Enterprise Software (SaaS) - B2B
Startup Growth - Scaleup
Business Growth | Business Strategy
Data Analytics & Customer Insights