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3 Learnings From...Latané Conant, CMO at 6sense
Mar 11, 2021
Article
Women of Pavilion: Must-Follow Authors and Podcast Hosts
Mar 07, 2024
Article
WONDERING HOW TO FIT AI INTO YOUR GTM STRATEGY? START HERE
Jul 27, 2023
Article
What is ABM? | Latané Conant of 6Sense | Goldcast's Sip & Share
Jan 13, 2024
Video
Level Up: Why Go Account-Based? + ABM Success Stories
Sep 06, 2024
Webinar
Forbes Forbes
When Wine Meets Marketing: A Formula For Telling Your Product's Story
Jun 02, 2021
Article
Why Intent is Mission Critical with Erik Matlick, Founder and CEO of Bombora
Aug 26, 2024
Podcast Episode
The MQL is Dead | Transforming Marketing Qualified Leads
May 25, 2021
eBook
The Evolution of the Chief Market Officer
Mar 03, 2022
Article
BDRs are a B.F.D.
Jan 18, 2021
eBook

Latest Content

Level Up: Why Go Account-Based? + ABM Success Stories
Sep 06, 2024
Webinar
Revenue Marketing meets Customer Experience with Ashley Stepien, VP of Marketing at Webflow
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Making PG Tuesdays a Weeklong Effort
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Content Experience | talkingsense with Uberflip Co-Founder & CMO Randy Frisch
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Account-Based Measurement | talkingsense with Kerry Cunningham, SVP & Principal Analyst at Forrester
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Podcast Episode
Introducing PG Tuesdays: 6sense's Weekly Look at Pipeline Generation
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From the Age of Digital to the Age of Account-Based Everything Craig Rosenberg - Cofounder & Chief Analyst at TOPO
Aug 26, 2024
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Personalization for Outbound Emails
Aug 26, 2024
Podcast Episode
Driving Pipeline Growth Through Marketing-Sales Collaboration 
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Achieving ROI with Tom Pisello, Chief Evangelist at Mediafly
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Chief Market Officer of 6sense, taking the guesswork out of predictable revenue growth with the power of AI and insights to uncover buyers ready to buy.

Sales, accounting, and consulting are not your typical CMO background, but I’m not your typical CMO. I thrive on variety, challenges, and working with wicked smart people. Creating winning go-to-market strategies, effectively driving change internally and externally, incubating innovation, rocking a sales pitch, relentlessly watching the numbers, and motivating a global team is my perfect “typical day at the office.”

I’m honored to be a part of 6sense, a leading AI-powered account based marketing platform. As a “recovering software sales woman” I’ve always been keenly focused on leveraging data to ensure marketing programs result in deals, not just leads. At 6sense, I get to help sales and marketing leaders increase revenue by tapping into the power of predictive intelligence to uncover buyers who are ready to buy.

Wondering which accounts to target with your marketing investments? Want better engagement from your ABM programs? Tired of of “leads” that never materialize in deals? Having trouble scaling ABM?

Start by asking yourself do you have the right approach to account selection? Is your technology supporting your efforts? Are you getting into deals early enough? Next reach out to us at 6sense. We will help you consolidate marketing technology into one seamless ABM platform, leverage predictive analytics to target buyers ready to by, and get you into sales cycles 54% earlier for better engagement and win rates.

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ebooks
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