Browsing Creators
Chelsea Castle Claimed
Content @ Lavender
Journalist turned empathy-driven marketer. Fervent writer, editor, strategist, and people leader who draws on multi-faceted experiences and journalistic roots in her entire approach to content. An approach that is, effectively, hyper-focused on empathy and the human element of all things. Follow for insights and musings about B2B, marketing, and organizational practices.
Kevin Souers Claimed
Chief Product Officer at Aprimo
Seth Godin
Founder of the altMBA, blogger, entrepreneur and author.
Ahava Leibtag
President, Aha Media Group & Content Expert
At Aha Media Group, we create content that drives results for your organization and that educates and encourages your audience to make the most important decisions of their lives. We take the complex and make it readable and relatable so your content makes a connection with your audience. We take traffic and turn it into customers using plain language, SEO, and excellent project management. To do this, we first look at your goals and objectives. Then we roll up our sleeves and get dirty with the details because as we all know, that's where the devil lives. Helping our clients communicate effectively online is the result of strategic thinking, sharp writing, curiosity about user behavior and knowledge of search engine analytics. These skills are all necessary to become an excellent content strategist and Web writer—in any field. If you need complex content for your strategic industry, reach out and talk to us at www.ahamediagroup.com Specialties: Content strategist, Web writer, SEO copywriter, healthcare, energy industry, federal government, higher education
Alisa Meredith
Product Marketing Manager | Host of "Visual Marketing for All" | Full-Stack Marketer
I help B2B SaaS companies launch and promote great products. And I support marketing agencies with Pinterest expertise. With 20+ years' experience, I've done pretty much all of it. I started in website/ecommerce development and content marketing (before we called it content marketing!). Now I'm looking for a new adventure in Product Marketing, since that's where my blend of skills is most effective and fulfilling. My marketing agency (since 2005!) helps businesses with marketing strategy, campaign planning, as well as product launches and go-to-market strategy. For four years at Tailwind, I naturally fell into that sweet spot between marketing and product - knowing the customers like no one else, knowing the trends, and taking on both inbound and outbound activities. See my recommendations for what my colleagues have to say about my contributions here. An introvert who loves public speaking, I've been honored to speak for Social Media Examiner at Social Media Marketing World three years in a row on the topic of Pinterest - my favorite! I've been featured on many podcasts and webinars, including those hosted by SEMRush, LeadPages, Shopify, and more. I've had blog posts published on Social Media Examiner, Hubspot, and Businesses Grow.
Amanda Bird Malko
CMO at G2
I am a go-to-market leader who thrives on leading high-performing, cross-functional teams. My career focus is on hyper-growth companies working at the intersection of marketing/creativity/technology. I am currently the CMO of G2, the world's largest software marketplace, reaching 60M+ software buyers every year. Thousands of companies partner with G2 to build their reputation, manage their software spend, and grow their business -- including Salesforce, Hubspot, Zoom, Lyft, and more. Previously, I led the Partner Program and Academy at Mailchimp, now part of Intuit. Before that, I was CMO of 360i, named one of the 25 most influential marketing agencies of the 21st century (acquired by Dentsu) and CMO of Tongal, a global creative marketplace with 120,000 writers, directors, and animators. I've also served as Head of Marketing of IgnitionOne, a SaaS ad tech platform, and was the first sales and marketing hire at Massive, a video game advertising platform (acquired by Microsoft). I am a regular advisor to SaaS startups and media companies. I frequently write and speak on marketing in the digital age, and have appeared in publications and on stage with AdAge, Adweek, SaaStr, AMA, 4As, Forrester Marketing Forum, CMO Assembly, and others.
Amanda Natividad
VP Marketing at SparkToro | 1x guessed the correct Wordle on the 3rd try
I'm currently VP Marketing for audience research startup, SparkToro. I'm also a contributor for Adweek, a Le Cordon Bleu-trained chef, and a former journalist. Previously: Led marketing for Growth Machine; led marketing for Liftopia; built Fitbit's B2B content program; led content & comms for NatureBox. Be sure to scroll down to the bottom of my profile to see my blood pressure.
Andrew Chen
Andreessen Horowitz. Author, The Cold Start Problem
Consumer startup investor - Newsletter: http://andrewchen.com - Book: http://coldstart.com
Anna Baird
We Help Companies Increase Revenue With Sales Engagement at Outreach.io
Professional and Industry Experience: Livongo - Anna was the CFO responsible for providing financial and strategic leadership at Livongo Health. Responsibilities included Finance, Accounting and Supply Chain. Livongo is reinventing the way people manage chronic conditions, beginning with diabetes. By offering the right information, tools and support, at the right time, we empower people with diabetes to live better and improve their health while reducing the cost of care. RadiumOne - President & CFO Anna was the President & CFO of RadiumOne and responsible for North American Sales, Client Services, Business Development, Corporate Development and Finance teams at this global digital media company. SAY Media - CFO & Head of Operations Anna was the CFO & Head of Operations at SAY Media in San Francisco responsible for a global team focused on Finance, Accounting, Media Planning, Production Management, Studio, Fulfillment and Analytics at this international digital media company. McAfee - SVP of Governance, Risk and Compliance Anna worked with McAfee's BOD, CEO and CFO focusing on global strategies, process improvement and organizational alignment. KPMG - Partner Anna was a partner in KPMG’s Silicon Valley office with over 17 years of experience serving clients in the technology industry. Background: Anna is a CPA and is Six Sigma Green Belt certified. While she was with KPMG, she served as National Chair of the Women’s Advisory Board and the Nominating Committee for KPMG's BOD. Specialties: Global infrastructure, Scalability, Revenue Recognition, Financial/Management Reporting, Channel Operations, Process Improvement, Sourcing Strategies, Global Initiatives, Internal Audit, Sarbanes Oxley
Brian G. Burns
Do you want more meetings? Close larger deals? Listen to the Brutal Truth about Sales Podcast - TikTok = briangburnsB2B
https://www.B2bRevenue.com Interested in the Courses? Here is an FAQ video: https://youtu.be/0F7imrzjXWs TikTok = briangburnsB2B If you are passionate about Sales & Selling let's connect make sales great, but please LIKE 👍🏻 or COMMENT ✋🏻 on my content first so that I know that you are a real person. Get a FREE copy of my book "How Companies Make Product Selections" at http://www.B2BRevenue.com All my videos are available at: https://www.youtube.com/user/MaverickMethod The times they are changing... Today we fast forward through commercials, we ignore ads, we no longer pick up unknown phone calls, we delete spam, we do not want to hear a pitch, a value proposition or sit throw a PowerPoint presentation. The last person we want to talk with is a salesperson. Have we turned into a bunch of hermits, who do not want to improve our lives? No, just the opposite is true, we want more, we want to do more and yes we want to acquire more. I help salespeople understand how to be amazingly successful in this new world. Please join me on The Brutal Truth About Sales & Selling PodCast - The Link is Below. After spending 20 plus years selling enterprise software I now working with leadership teams I help create and dominate their market segments. My approach is based on an exhaustive study of hundreds of eight, seven and six-figure deals across several industries and geographies, what I have discovered is that the majority of salespeople are Selling Backwards. Selling Backwards means that the focus is on the outside of prospect looking in. Instead of obsessing on messaging, positioning, presentations, demonstrations and closing, what is really effective is matching the selling process with the prospect's decision process. What we have found is that the salespeople that still embrace the old-school dogma of relying on relationships, one-on-one selling skills and aggressively pushing their prospects are as obsolete as palm pilots. What I teach is what is going on inside the prospect's organization and how they make product selections. #sales