Experienced leader, Enterprise Performance Marketing with a proven history of building high-performing owned, earned and paid channel strategies which include: email, social media, paid social media, display advertising and paid search, industry partnerships and influencer marketing which produce measurable impact. Skilled in Launch Strategy, Market Research, Content Strategy (videos and podcasts), Enterprise Advertising and Executive Reporting, for B2B technology and B2C consumer products. Experienced leader, Global Product Marketing with a proven history of building high-performance global product marketing teams that produce measurable revenue. Skilled in Go-to-Market Strategy, Market Research, Naming, Product Positioning, Storytelling, Launch Plans, Sales Enablement + Sales Strategy for B2B technology and B2C consumer products. Award-winner and accomplished leader at Fortune 500 companies like Indeed, Logitech, Dorel and Hasbro.

Experienced, customer-oriented Manager with a demonstrated history of working in the computer software industry. Skilled in Onboarding Strategy, Training, Communication, Research, and Project Management. Strong problem solving skills with the ability to see the big picture while not losing focus on details.

I'm a full-stack integrated marketer with a knack for solving awareness, acquisition, and retention puzzles using a blend of strategy and creativity. My sweet spot? Pushing the envelope with bold ideas and innovative strategies. I close the gap between brand and performance marketing (because they need each other). I've steered global teams to launch award-winning campaigns that not only turn heads but also deliver measurable sales results. Whether it's partnering with Billie Eilish, Netflix, Reddit, or Twitch, I thrive on doing the thing that's never been done before. With over 20 years of strategic leadership, I've crafted impactful campaigns for tech giants, gaming, CPG, and retail brands, all while obsessively measuring every metric. If you’re looking for someone with bold marketing ideas that produce undeniable results, let's connect!

As an atypical engineer who combines a highly technical background with business acumen and strong communication skills, I am currently growing Exum's business. Exum's intuitive-yet-powerful technology enables materials engineers to spend less time acquiring important chemistry data and more time learning from it. My experience ranges from an international oilfield services company to start-up technology companies. I always enjoy working closely with clients and multi-disciplinary teams solving complex technical problems and effectively communicating their solutions. I am especially passionate about applying the art of “technical storytelling” to product marketing, project delivery, business development, and grant writing.

Cubicle to CEO® is a top 0.5% business podcast and media platform offering financially transparent content, live events, and educational products for entrepreneurs, reaching a global audience of more than 100,000 women monthly. On our show, we ask founders the business questions you can't Google. Cubicle to CEO® brings you weekly "behind the business" case-study interviews with leading entrepreneurs and CEOs who share a SPECIFIC growth strategy they've successfully tested, how they implemented it, and what the results (and revenue) were. As the host, I also share transparent insights about my own journey bootstrapping a media company from a $300 freelance project into $2.5 million in revenue in my 20s.

I believe good writing requires empathy, brevity, and the Oxford Comma. I've taken the lead on critical projects that improve brand image, employee experience, and executive-level impact. From rewriting Careers pages to launching employee newsletters, managing corporate social media pages to scripting executive messaging, I ensure that all aspects of a brand are accounted for, aligned, and impactful. When I’m not in front of a computer you’ll find me car camping across the country in my Honda Fit, enjoying beautiful Chicago summers on the Lake Michigan shore, or painting an abstract art piece with a cup of tea for company.

📈 WHAT I DO I am a motivational and committed growth marketing expert leveraging written communication, prioritization, decision-making, creativity, and analytical skills in competitive, fast-paced environments of SMB to enterprise firms to deliver a holistic strategy that drives global brand awareness for customer acquisition expansion. ❤️‍🔥 WHY I DO IT I seek to improve everyone’s experience and the quality of work completed via a holistic strategy. This includes helping others quickly see and reach their own potential. I do this by showing them easier ways to complete processes, allowing them to make mistakes they learn from, and repositioning their thinking to overcome personal roadblocks. 💎 WHAT SETS ME APART FROM OTHERS ★ Leadership: I expand talent potential quickly and efficiently, doing more with less to deliver high-quality work ★ Strategic Planning: I translate big-picture vision into plans that connect actions to revenue and sales goals ★ Operational Excellence: I seek ongoing improvement in relationships, teams, and processes for profitable growth 🔥 WHAT OTHERS SAY ABOUT ME ★ Dedicated ★ Ambitious ★ Servant Leader ★ Creative ★ Passionate ★ Well-Rounded ★ Resourceful ★ Caring ★ Sharp 🏆 ACHIEVEMENTS ★ Increased conversions and engagement 3x by establishing a demand generation strategy using hub and spoke content development, promotional videos, and email and social media programs that included paid social ★ Enabled ability to send data offers at scale for 150K+ email communications per week ★ Optimized client requests and internal WoW workflows by reworking the Asana PM process and flows, saving 10-15% despite a limited Asana subscription ⭐ MY CORE COMPETENCIES Revenue Operations - Tech Stack Utilization - Vendor Relationships - Value Engineering - Email Marketing - SEO - Budget Management - Demand Generation - Product Marketing - Process Improvement - Social Media - SEM - Campaign Management Marketing Automation: Marketo, Hubspot, Marketing Cloud Account Engagement CRM Systems: Salesforce Marketing Cloud, Dynamics, Netsuite Business Intelligence and Analytics: Bizible, Power BI, Domo Project Management Applications: Asana, Wryke, Monday.com, Basecamp Other Business Systems: Lead Routing (Lean Data), Training (Zoom, 6Sense), Chat (Drift), Telephony (Genesys) Industries: Healthcare, Finance, Logistics, Technology, SaaS, Telecommunications, Hospitality, Manufacturing, Real Estate, Non-Profit