Hi! I’m Ellie, a professional freelance copywriter and content writer.

I help established businesses and start-ups scale by developing their Sales and Leadership teams. The push behind a successful business is its leaders. I strive to: 1. Elevate Sales Team Performance 2. Develop Leaders that Drive Results 4. Develop a Company Culture that Increases Retention and Engagement My professional career began in Sales and Customer Retention and transitioned to Sales Management, Training and Leadership Development. In my most recent position as Head of Sales of a start-up, I fell in love with the “Art of Leadership” and saw first hand the positive influence that great leadership has on the success of an organization. I have enjoyed many personal and professional achievements at this point in my career and they have all taught me a few things about who I am and what I can contribute to any organization: I "Speak Sales" and am skilled at increasing team performance; - I can successfully increase KPI performance by 35% and increase sales revenue from $900k to $2.2M. - I excel at developing sales strategies that work and training staff to execute - I stay motivated under pressure and focus on deliverables at every moment - I understand how to scale businesses while still remaining adaptable to ever-changing needs I can influence and develop strong company culture; - I can align, lead and grow world class Sales teams from 10-100 people - I LOVE to win but I enjoy winning even more with a team around me - I have a knack for cultivating excitement, passion and dedication from my team which encourages them to share in my vision and achieve outcomes I set I am motivated to be a better leader, saleswoman and person; - I focus on making high-quality decisions that lead to positive outcomes- - I strive to always learn more because I never settle - I stay calm when faced with adversity and remain an example for others to do the same - The buck always stops with me I enjoy meeting new people and love sharing perspectives and ideas on leadership, personal and professional development, and the best mac n’ cheese recipes. Reach out to me and let’s connect! Professional Skills: Sales Management | Leadership Developement | Sales Training | Management Training | Change Management | Organizational Leadership | SaaS | Business Development | Leadership Strategy | Customer Service Management | Head of Sales | Sales Director | Leadership Development

Amplifying campaigns cross channel, ensuring that the brand message is consistent and the visual experience is elevated at every customer touchpoint. Brands exist for consumers way beyond the orchestrated scenarios that we as marketers create - beyond the runway show, the giant outdoor banner and the organic social channels. For the consumer, brands are equally present in less glamorous but highly visible scenarios such as paid social, retargeting ads and Google shopping templates. My role at Ralph Lauren involves adaptation and delivery of assets for all these scenarios, the complete journey. My career journey has evolved from ad agency account management, to running my own creative agency, to becoming a design and production specialist at one of the world’s most successful lifestyle brands. I can brief, I can design and I can create. I am objective and flexible, which means I can see the client and the creative side of a project. Knowing my own limitations I know just the experts to brief for any format, physical, digital or virtual!

I’ve mastered the art of storytelling with a wide array of brands from Fortune 500 companies to startups. My passion is connecting client stories with the right reporters. It all begins with your story. Maybe you’re looking to launch a new brand or product, break into a new category or level-up your executive thought leadership. I’m here to help. Industry Focus -Technology -Consumer-Packaged-Goods + Products -Health+ Wellness -Cannabis + CBD -Sustainable Brands + Solutions Services PR Strategy Overall Communication Strategy, Messaging/FAQs, Executive Talking Points, Brand Positioning, Competitor Audits, Media Training Media Relations Ongoing PR Management, Media Placements & Pitching, Media Lists & Press Kit Creation, Inbound/Outbound Media Requests, Product Launches, Funding Announcements, Community Outreach, Event/Tradeshow Support, Media Monitoring Content Creation Bylines/Ghostwriting Articles, Case Studies, Press Releases, Media Advisories, Blogs, Social Posts, Sales Collateral Partnerships (Affiliate + Influencer) Micro-Influencer Management, Product Launches, Affiliate Marketing Strategies (Publisher + Influencer), Gifting/Boxing Strategies, Strategic Partnerships, Events

I'm a London-based Strategic Customer Experience Consultant and Team Lead at Emarsys, an SAP company, with experience helping businesses and marketers deliver personalised, 1:1 engagement with their customers across marketing channels. I'm currently supporting a global portfolio of e-commerce & retail brands, and I most enjoy becoming an extension of the teams I work with to deliver customer-centric CRM strategies with proven ROI.

With almost a decade of experience within the B2B SaaS hyper-growth realm, I am a forward-thinking and results-driven professional. My passion lies in designing and facilitating training programs that effectively address emerging business challenges, while implementing progressive learning strategies that empower employees and drive revenue. From joining as employee number 77 to witnessing the company's growth to over 700 employees and successfully navigating an IPO, I have honed my skills in creating and scaling training programs where none existed before. By identifying and addressing unique organizational needs, I create an environment that fosters employee fulfillment and performance, ultimately optimizing training programs to achieve tangible business outcomes. As the leader of the Revenue Enablement function at a hyper-growth cybersecurity company, I'm passionate about helping Red Sift protect organisations and the people within them with software products built on our serverless platform that outsmart cyber attackers at scale.