ABOUT THE WRITER:
Helping brands tell their story, establish authority, and make more money is what I do.
ABOUT THE WORK:
Prior to taking over as the Senior Copywriter at Scorpion, I spent my days crafting content to drive sales for multiple world-class brands, including Sotheby’s, Ferrari, Rolls-Royce, Keller Williams, Cisco, VMware, and Hewlett-Packard.
In addition to helping generate more than $87 million in sales, my copy has appeared in Forbes, Entrepreneur Magazine, INC, and several other well-known publications.
ABOUT THE MAN:
I was born and raised in San Francisco, but I've lived all over the world. My previous residences include Seattle, Denver, Santa Monica, Kinsale (Ireland), and Wellington (New Zealand). I consider myself a writer by trade, a football player by passion, and tall by genetic lottery.
Excited about building the next generation of enterprise software - spanning across cloud infrastructure, artificial intelligence, cybersecurity, and observability.
Gaurav is a seasoned digital strategist.
He has played vital roles in high growth, new age ecommerce companies like Souq.com and Snapdeal.com as a part of their senior management. Being early employee and heading Analytics functions at these startups, he has worked closely with the founding/core team to guide the business and customer experience strategies using data-driven insights and at the same time led innovation for various functions. For example:
• Customer Experience : NPS, CSAT, Conversion Funnel
• Marketing : Spends Optimization, CRM, Customer Lifetime Value, Cohorts
• Recommendation and Personalization: Collaborative Filtering, Customer 360 degree view
• Finance : Order Economics, Break even analysis
• Retail : Price Sensitivity, Inventory Optimization, Demand-based Banding analysis
He has built from scratch, grown and managed teams of over 30 Business Analysts, Big Data Scientists and Developers across multiple geographies in MENA and India.
Similar to his ambidextrous career, Gaurav has an educational background in both Engineering and Business with some of the most prestigious institutes in India namely IIT Kanpur and IIM Calcutta.
Founder & CEO at Toprankers | BW 40 Under 40 | EdTech CEO of the Year 2022
Solving for students who are looking for careers beyond Medical and Engineering.
Building Toprankers India's largest Test Prep platform for Careers in Law, Management, Design, Architecture, humanities and many more to come ...
Cloud Developer | Public Teacher and Speaker | Industry Representative MRSPTU | (Account deprecated)
With 10+ years of experience, Gaurav is responsible for implementing client software solutions with the highest degree of quality and consistency. He has substantial experience in solving client problems by developing high-performance, maintainable, and reliable solutions and has got the opportunity to develop solutions for the Telecom, Medical, and Insurance industries. Gaurav is passionate about learning new technologies and implementing solutions for business problems. Outside of work, Gaurav runs a meetup group to be able to share his knowledge with the technology professionals and to learn more from them. Gaurav is a poet (writes mostly in his native language) and a happy son, husband and father.
At present, his responsibilities include:
- Managing a team of 8-10 people
- Proposing and designing solutions for business problems. (Lucid Charts, Plant UML)
- Participating in Azure DevOps activities (CI\CD, authoring IAC scripts to provision infrastructure on Azure)
- Participating in Backlog Refinement
- Writing User Stories
- Full Stack Application Development (Backend with AspNet Core C#, Front End with Angular)
- Splitting Monolithic application into Microservices.
- Code Reviews
- Ensuring best practices in development including Unit Testing, Logging, Audit Logging, Caching, SonarQube, Performance Testing, Code Readability, Integration Tests
Chief Marketing Officer at Noise (ex CMO - Zupee, CarDekho & OLX)
I have cut my teeth by helping nascent industries and ideas grow and become self-sustainable. Being an entrepreneur has helped me to understand the pangs and timelines that are required in nurturing fledgling companies/verticals and creating systems.
I progress these initiatives by marketing and branding them holistically with an eye on bottomlines.
i have 10 years of work experience with small companies, running my own company and handling nascent divisions in big companies.
Specialties: Branding and Marketing, Sales and NBD
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