Community Growth @ Lavender | aka DemandJen | Keynote Speaker
38% of complex B2B purchase attempts end in "no decision" and involve ~11 customer stakeholders.
We're not losing to our competitors. We're losing to customer risk aversion.
We're losing to the customer's gut feeling that no matter how much "better" our solution may be, the road to "better" involves change, cost, productivity losses while the team learns how to do/use something new.
We're losing because in an environment where uncertainty is high, humans will do everything they can to avoid risk.
How are you showing your customers the cost of inaction in your outreach? How are you helping them realize that the pain of same is greater than the pain of change?
I'm passionate about partnering with B2B Sales teams to help them stop losing deals to status quo, price, or no-decision.
I host the podcast Unthinkable, write the weekly newsletter Playing Favorites, and develop podcasts and docuseries for mission-driven brands, authors, and entrepreneurs. I'm also a frequent keynote speaker, and the author of the book Break the Wheel.
It is my personal, professional mission to help others make work that matters -- to their careers, their companies, and their communities.
I see creativity as a form of problem solving and leadership. It's a means of raising your hand to lead and investigate and improve things, and I want to help others frame their work as such. That can help us see the work and the world better and differently.
Before becoming a content entrepreneur, I held marketing and media roles at Google, HubSpot, and the VC firm NextView.
My biggest ambition and maybe grandest delusion is to be the Anthony Bourdain of business storytelling :)
Chief Legal and Regulatory Officer at Core Investment
Regulatory compliance experience with particular expertise in developing "Regulatory Enterprise Risk Management"infrastructure in highly regulated industries.
Unique expertise in state regulatory and corporate compliance of Cannabis (Hemp and Marijuana) companies.
CEO - KERV, The Convergence of Content and Commerce!
Over 25 years in Technology and Direct Marketing. Board member and adviser to digital businesses. Experienced in building start ups to exit with creativity and agile development. Always learning~ @GaryMittman
UI/UX Enthusiast. Conscious Creator. Connected Collaborator.
All-in collaborator that thrives on building cool products with awesome people.
Over 20 years of experience in the SaaS industry specializing in product design, engineering, development, and strategy. Responsible for leading Impartner’s product development and strategy and our worldwide team of engineers, UX and UI professionals, and channel strategists. Our work has delivered multiple award-winning channel solutions that are globally recognized for the impact they have leading ecosystem teams that are disrupting the channel industry.
I am personally passionate about digging into organizational problems and solving them with modern technology. I create, scale, and optimize channel management to deliver key outcomes, and build amazing teams, all while putting customers at the center of all that I do.
Recent Impartner Accolades:
• Impartner Ranks # 1 in Overall Partner Management, # 1 Enterprise & Mid-Market Partner Management, and Leader in TCMA for the Summer 2023 G2 Reports
• Silver Stevie Award for Relationship Management Solution in 2023 American Business Awards®
• Silver Stevie® Award for Brand Engagement Event in 2023 American Business Awards®
• Impartner Ranks # 1 Enterprise Partner Management, # 1 Mid-Market Partner Management, and Leader in TCMA for the Spring 2023 G2 Reports
• Impartner Ranks # 1 Enterprise Partner Management, # 1 Mid-Market Partner Management, and Leader in TCMA for the Winter 2023 G2 Reports
Senior Vice President Global Managing Principal HCL CX Studio
Specialize in building and leading sales teams to help iconic brands bring together Customer Intelligence, Technology. Experiences and digital Commerce that create authentic and long-lasting relationships that yields increased customer trust and returns shareholder value powered by a team that rapidly identify clients’ latent needs and develops them into solutions powered by enterprise software at scale.
Highly adept at creating a team culture rooted in being infinitely curious and operating as a creative democracy, whereby great ideas come from anywhere to develop and solve the right challenges for our clients today.
Have held global industry solutions sales leadership positions in software and services at the field and headquarters levels with responsibility for leading, while being actively client engaging, across matrixed global sales and technical professionals that deliver solutions which drive relevant customer engagement to the Global 1000. Have led global teams as large as 500 responsible for over $500M consistently delivering double digit YoY growth in software and services revenue by defining industry-based offerings that are powered by data insights, and applying those insights to CRM, Marketing, Digital Experience, Commerce and Supply Chain experiences.
My mother was an English teacher that loves to correct my grammar. Which actually still occurs to this day.
My father has an incredible knack for spinning a yarn. I first witnessed this in elementary school, when I watched him keep a room of other professionals laughing for an hour straight. It was a revelation.
So you might say that the die was cast from day one. I was meant to tell stories. And I’ve taken great pleasure in seeing the power they hold firsthand. How so?
Integrated campaign creation. Branding and identity. Creative strategy. Concepting and ideation. Copywriting. Content development. Public relations. Results reporting.
I’m well-versed and proven in all. And I’m ready for more.
Awards: Local and regional ADDY Awards, regional Emmy awards, Telly Awards, National Sports Forum ADchievement Awards, HSMAI Adrian Awards, international NASPL and Fleurry awards for lottery creative
Community: Alumni of Leadership West, Phoenix Ad Club board, Summit Community Church boards, helped bring 2 Super Bowls (2008, 2015) and a Final Four (2017) to the Phoenix area
Team Lead - Solution Consulting, EMEA, APAC & LATAM - Wrike
My true passion is data-driven business process design, consultation and developing people, with the outcome being able to drive improvements and generate efficiencies. My expertise in this area is weighted towards Sales, Finance, Customer Relationship Management, and Service Delivery environments.
My extensive knowledge of business processes allows me to architect value-based solutions to Stakeholders by dissecting, collating and analysing data and then producing actionable outcomes to drive improvement.
I love getting to know the people behind the processes too, and understanding the people behind the data, and the key interests of various stakeholders within an organisation.
I am always seeking opportunities to share knowledge and discuss industry insights.
I also have a keen interest in developing and guiding others with their careers and offer tailored advice based on their goals and stage of career they are at.
Education and Experience Summary:
ACCA with experience between practice and industry, both at commercial and group level.
Advanced user of Excel and Office.
Professional - ACCA:
Awarded January 2016: Higher Diploma in Accounting and Business.
Salesforce
I currently hold 60+ Salesforce Trailhead badges and have experience working with the Salesforce platform since October 2016. While working on the Sage Financials program, I have configured and customized client Orgs. I have also built custom Apps and Objects for certain solution designs.
Sage
Sage Live/Financials Developer - Certificate of Course Completion
GainSight CSM 201 certified.
Salesforce Administrator Course (Udemy) completion certification (Admin 201) - November
Developer App Builder 401 course completion.
Third Level - IT Tallaght
Bachelor's Degree in Business, Accounting and Finance with a 1.1 Distinction (3.42/4 GPA - unweighted scale).
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